At the start of “Mile End Kicks,” a film set in the Montreal indie music scene of 2011, a music critic in her early 20s, played by Barbie Ferreira, has arrived at her Craigslist apartment share fresh from Toronto. She’s promptly invited to a loft party by her Quebecois D.J. roommate. “Dress hot,” she’s told.
The camera scans the critic, Grace Pine, as she walks into the night. Brown lace-up brogues. Black socks over sheer black tights. A short burgundy corduroy skirt. A navy sweater with a white collar peeking out. A denim boyfriend jacket to finish the look. Hot? Depends on whom you ask.
“It’s a punchline to a joke in the script,” Courtney Mitchell, the film’s costume designer, said in an interview. “But there’s a genuine understanding to some audience members where that is what we felt sexy in, in a kind of nerdcore way.”
Montreal as an indie sleaze epicenter
“Mile End Kicks,” written and directed by Chandler Levack, is the semi-autobiographical story of a music writer who moves to the Mile End neighborhood of Montreal in the summer of 2011, a time when rents were cheap enough that artists could afford to live blocks from the venues where they played.
Ostensibly, she’s there to write a book about Alanis Morissette’s album “Jagged Little Pill.” But other items on her to-do list, such as “have actual sex,” take precedence, leading her to loft parties, poetry readings and a love triangle with members of the fictional band Bone Patrol.
The era, called “indie sleaze” in retrospect (but referred to as “hipster” by those who were there), with its messy, gritty-glam looks, is captured extensively in the film. “I never felt as free a dresser as I did when I lived in Montreal,” Levack said in an interview.
Head-to-toe in American Apparel
The clothing brand most closely associated with indie sleaze is American Apparel. Think deep V-neck tees, ’70s-inspired separates and ads featuring young women splayed in suggestive poses. “I was always digging something lamé out of my butt crack,” Levack said, not without a twinge of nostalgia.
To recreate the vibe, Mitchell collected more than 200 garments and accessories from the brand, including high-waisted jean shorts, shiny disco shorts, hoodies, bodysuits, rompers, bandeaus, oversized tees, jelly shoes and belts. She was adamant that the items date from 2011 or earlier to reflect that they had been in the wardrobe rotation for some years. She found them on a mix of resale sites including Facebook Marketplace, Poshmark and Craigslist, as well as at one Montreal dry cleaner that happened to have a trove of American Apparel dead stock.
And there was a personal history, too: Mitchell had worked at American Apparel stores while in high school and in college, and Ferreira modeled for the brand in 2012, when she was 16. They shared a deep familiarity with the clothes. “That really brings out an emotion, when you return to a beloved silhouette,” Mitchell said.
Homage to the ironic graphic tee
An ironic T-shirt coupled with a cardigan became a totem of indie style, thanks to icons like Kurt Cobain, who served as inspiration for Bone Patrol’s lead singer, Chevy (Stanley Simons). At his day job selling shoes at Mile End Kicks (a real store), he wears a plaid mohair cardigan over a pocket T-shirt emblazoned with “Time to Be Happy” in off-kilter print. “The slogan was Chevy’s tongue-in-cheek nod to his retail job,” Mitchell wrote in an email. “As if he is wearing a salesman costume while dying inside because he is ‘a real artist.’”
Two of the shirts worn by Grace belonged to Levack: a Spin magazine shirt she got as a summer intern at the publication, and a Sonic Youth baseball tee from a 2007 show at McCarren Pool, then an abandoned public swimming hole in the Williamsburg neighborhood of Brooklyn. But the runaway star is merch from a vacuum store, La Maison de l’Aspirateur, in Mile End — a black shirt with a hoovering elephant logo worn by Archie (Devon Bostick), the lead guitarist. “It’s become an iconic shirt for the film,” Levack said. “I’m going to screenings and people in the audience are wearing the shirts.”
Hidden gems found in vintage piles
In the Mile End of 2011, vintage clothing was a fact of life for reasons of style and necessity, and it became core to the hipster aesthetic. “These aren’t characters that are buying clothes; they’re, like, finding them in the street and rummaging through the giant clothing pile at Eva B,” Levack said, referring to a Montreal vintage institution.
One of Chevy’s most lurid onstage looks is a shimmering shot silk women’s trench — worn over a pair of American Apparel briefs, of course — courtesy of Renaissance, a chain of thrift stores in Quebec. “Everyone at those shows, whether or not you were onstage or not, you felt like you were onstage,” Levack said. “People would dress up to be noticed and to outdo each other. But it was so creative because nobody had any money.”
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