Oakley and Hypegolf Join Forces to Disrupt Golf’s Modern Uniform
Earlier in January, Oakley unveiled its dedicated booth at the PGA Tour, providing a glimpse into the brand’s foray into golf. The Oakley Edge Icon, a bold footwear design which ...
Tag: Oakley
Oakley Debuts HyperGrip Technology For Stunt Eyewear Collection
Summary Oakley’s new Stunt Collection features HyperGrip Technology, developed with 15 pro athletes, to ensure top-tier retention and comfort during movement. Modeled by Justin Jefferson and Diana Flores, the collection ...
Albino & Preto x Oakley Launch First Global Jiu-Jitsu Collection
Summary Albino & Preto is collaborating with Oakley for their first jiu-jitsu collection The line includes co-branded Gis, rashguards, shorts and exclusive Eye Jacket sunglasses Available starting September 3 via ...
Oakley at 50: Redefining Vision Through Design, Culture, and Purpose
Oakley is celebrating its 50th anniversary — and we had the chance to visit its California headquarters for a weekend that looked both backward and forward. Alongside celebrations of its ...
The Oakley-Meta Smart AI Sunglasses Are Now Available for Pre-Order
Back when Oakley announced its collaboration with Meta—yep, the one that owns Facebook—on a pair of “smart AI” sunglasses, everyone’s thoughts turned to that other Meta collaboration. The Ray-Ban’s Meta ...
Oakley’s Ellipse 50th Anniversary Sunglasses Marks Its Ongoing Dedication to Innovation
Renowned eyewear brand Oakley turns 50 this year. With the release of its Ellipse 50th Anniversary — an exclusive iteration that points to the brand’s disruptive innovations — Oakley is ...
Daily Paper Brings Afro-Futurism to Oakley in a New Eyewear Collaboration
Summary: Daily Paper and Oakley have announced their first official collaboration, releasing a take on the eyewear brand’s iconic Gascan frame. The brands are also releasing a limited-edition RSLV frame ...
“The Tree is Your Spine”: P. Andrade Explores Regeneration and Futurism in SS26
Summary P. Andrade debuted at Paris Fashion Week with SS26 “The Tree is Your Spine” The collection blends the concept of regeneration, ancestry and futurism with smart textiles It includes ...
Travis Scott Is Oakley’s First-Ever ‘Chief Visionary’
Summary Oakley has appointed rapper Travis Scott as its inaugural Chief Visionary in a multi-year deal, entrusting him and his Cactus Jack creative team with shaping the brand’s future campaigns, ...
Oakley Factory Team’s Next Drop Includes a SOUTH2 WEST8 Flesh Sandal
Summary Oakley’s Japan-exclusive SS25 footwear capsule drops on May 6 online and at Oakley’s Shibuya outpost. Comprising four styles, the range includes an inaugural Flesh Sandal collaboration with SOUTH2 WEST8. ...
