Hulu keeps releasing trailers with Kim Kardashian in them and people keep watching.
The streamer has touted that the trailer for All’s Fair, its upcoming legal drama starring Kardashian, Sarah Paulson, Glenn Close, Naomi Watts and Niecy Nash-Betts, has become its biggest ever in just 24 hours.
It launched the promo yesterday and it has received 57.3M views across YouTube and social media. The Google-owned service was responsible for just over 16M of those views.
The trailer introduces audiences to a group of highly skilled, tenacious female divorce attorneys who have left their male-dominated firm to open their own powerhouse practice, all of them dead set on helping women best their husbands in messy divorces.
It beats Season 3 of reality series The Kardashians, which was Hulu’s biggest ever trailer launch with 47.2M when it was released in 2023.
All’s Fair, which comes from Ryan Murphy, will premiere on November 4. The trailer also highlights the drama between Kardashian and Paulson’s characters, which appears to be extending beyond the courtroom and into their own ranks when Paulson takes on Kardashian’s husband as her client.
The series also stars Teyana Taylor and Matthew Noszka.
All’s Fair is produced by 20th Television in association with Ryan Murphy Television. The series is written and executive produced by Murphy, who also directs. Other executive producers include Jon Robin Baitz, Joe Baken, Jamie Pachino, Lyn Greene, Richard Levine, Kardashian, Close, Watts, Nash-Betts, Paulson, Kris Jenner, Alexis Martin Woodall, Eric Kovtun, Scott Robertson and Nissa Diederich. Anthony Hemingway executive produces and directs as well.
The post Kim Kardashian Remains Hulu’s Trailer Queen As ‘All’s Fair’ Becomes Hulu’s Most-Watched Promo appeared first on Deadline.
