Name: Nike Ja 3 “Channel 12”
Colorway: University Gold/Purple Dynasty-Volt Tint-Soft Yellow
SKU: HF2793-700
Retail Price: $125 USD
Release Date: Available Now
Where to Buy: Nike
Nike is taking a bold and unconventional approach with its latest release, the Nike Ja 3 “Channel 12,” an officially mismatched colorway that celebrates Ja Morant’s unpredictable and dynamic style of play. This unique sneaker is inspired by Morant’s “1 of 1” mindset and his ability to turn a routine play into a highlight, making him must-see TV for any basketball fan.
The shoe features a striking color palette with one shoe in hues of Soft Yellow and University Gold, while the other is a blend of Purple Dynasty and Volt Tint. This contrasting design is not just a stylistic choice; it’s a direct nod to the Memphis Grizzlies’ team colors. The Ja 3’s design is a from-the-ground-up overhaul, featuring a ZoomX cushioning system and a traction pattern with Morant’s signature logo for superior grip.
The name “Channel 12” is a fitting tribute to Morant’s jersey number and his on-court performance, which is often described as “made-for-TV.” This is one of a few recent, highly-anticipated colorways from the Ja 3 line, with many being teased by Morant on his social media.
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