Olivia Ann Schreiber had read somewhere that asking a favor helps people feel more connected to you. So in August 2021, she asked Kyle Sidi Shaub to borrow a shirt.
Admittedly, the closet of the Manhattan apartment she had moved into weeks earlier contained “every piece of clothing imaginable,” she said. But she wasn’t going to let that stand in the way of a chance to test the favor hypothesis in a way she thought might be life-changing.
Ms. Schreiber, 28, is an entrepreneur. She runs a summer camp for women, Camp Social, and the New York event series Hot and Social. Mr. Shaub, who lived a floor below her in the West Village, is a litigator at an international law firm.
She wasn’t a total stranger when she texted him to explain that Carrie Bradshaw was having a moment that summer, and that she needed a man’s button-down to replicate one of the character’s looks for an Instagram series she was developing. Two months earlier, they had connected during a brief conversation in the elevator.
“When the doors opened, it was just Kyle standing there alone,” Ms. Schreiber said. The two bags of garbage she was holding doused the scent of possibility in the air for neither.
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