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I went to Burning Man for the first time. Here are 5 things everyone gets wrong about the event.

August 21, 2025
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I went to Burning Man for the first time. Here are 5 things everyone gets wrong about the event.
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Anneta at Burning Man
I went to Burning Man for the first time — here are the things everyone gets wrong about it.

Peter Cohen

Over the past few years, Burning Man has become known as a haven for Silicon Valley tech bros and Instagram influencers who cough up thousands of dollars to party in “Mad Max” desert cosplay.

But after I went for the first time, I realized that there was a lot that people got wrong about the annual event.

Now that I’ve done my own inaugural “Dust Angel” and gotten the full playa experience, I’m ready to correct some of the biggest Burning Man myths.

Myth #1: Burning Man is just a playground for billionaires, celebrities, and influencers.

Republicans and Democrats are watching for changes to Twitter under its new owner, Elon Musk, who is the CEO of Tesla and SpaceX, and the world's richest man.
Republicans and Democrats are watching for changes to Twitter under its new owner, Elon Musk, who is the CEO of Tesla and SpaceX, and the world’s richest man.

Jae C. Hong/AP Photo

Burning Man became more prominent as it began attracting high-profile attendees, including billionaires like Elon Musk and Mark Zuckerberg and supermodels like Heidi Klum and Cindy Crawford.

Stories followed of luxury camps that offered private jets, personal chefs, and lobbies with chandeliers, fountains, and a check-in desk à la the Four Seasons.

It wasn’t long before Burning Man — founded on guiding principles that include “radical self-reliance” — was billed as a party for the 1%.

Truth: Most Burners are regular people who invest their own time and labor year-round to make Burning Man an incredible experience.

Attendees at Burning Man 2023
Attendees look out at the mud at Burning Man 2023.

JULIE JAMMOT/AFP via Getty Images

The high-res Instagram pictures from Burning Man popping up on your Explore page likely come from attendees commonly known to Burners as “Weekend Warriors” and “Sparkle Ponies.”

These are the people who come to the desert to snap pictures in six-inch platform boots and a $600 crystal-covered bodysuit.

Sure, these people are the 1%, but they also make up 1% of Burning Man.

So much of Black Rock City — the temporary Nevada metropolis where Burning Man has been held every year since 1991 — is built on the hard work and dedication of everyday people. In my camp alone, there were engineers, lawyers, hairdressers, and bartenders.

Most camps have leadership teams that meet throughout the year to get ready for Burning Man. A lot of their effort is dedicated not to providing for people in the camp, but to creating a gift that will benefit everyone.

This has always been the core of what Burning Man is all about, and it’s a mindset that I saw across the camps that fill the playa.

Myth #2: You get everything at Burning Man by bartering.

On top of Distrikt at Burning Man

Anneta Konstantinides/Business Insider

I was once among the many people who believed that Burning Man is built on a bartering system and that you have to bring items to Black Rock City to exchange and get by.

I’m not sure how this rumor started, but I can tell you that it is complete BS. In fact, it goes against one of Burning Man’s 10 guiding principles.

Truth: Burning Man is all about gifting.

Android Oasis Dome at Burning Man

Chase Mitchell

“Burning Man is devoted to acts of gift giving,” it reads in Burning Man’s official 10 guiding principles. “The value of a gift is unconditional. Gifting does not contemplate a return or an exchange for something of equal value.”

You’ll find all kinds of gifts among the thousands of camps that fill the playa. And unlike the gifts you usually get for your birthday or the holidays, they won’t be store-bought (decommodification is another of the 10 principles).

Some camps offer manicures and foot massages, and others offer New York-style breakfast sandwiches. You’ll find open bars on every corner, often accompanied by creative themes like being consensually abducted by “aliens” who capture you with a hula hoop and then shower you with compliments (this is a real camp, and it is awesome).

Some camps throw parties, while others let you send postcards to your parents or dogs. My camp, Android Oasis, contributes a covered dome where anyone can stop by to cool down with ice-cold drinks, massages, and great music.

Burning Man is also founded on radical self-reliance, so you shouldn’t just show up with nothing but hope in the generosity of others (although some people do). Most Burners don’t come to Black Rock City wondering what they can get from people — but rather what they can give.

Myth #3: Burning Man is just one big music festival.

The Burning Man festival

JULIE JAMMOT/Getty Images

As the celebrities and big-name DJs started popping up at Burning Man, it also began earning a reputation as an (even more) expensive Coachella.

I’ve frequently heard Burning Man referred to as a music festival, and many friends and coworkers have asked me if music is the main event.

It’s not.

Truth: There’s so much great music at Burning Man, but it’s not the main event.

The 100-person bike procession at Burning Man wedding

Julian Walter Photography

Burning Man attracts a ton of great DJs, and I saw many awesome sets during my week on the playa. At its core, however, Burning Man is a real city.

There are parties and shows, but you also work camp shifts and give back to the unique community. There are also dozens of sober camps, workshops that offer advice on everything from relationships to overcoming trauma, and Temple, where attendees go to reflect or process the loss of loved ones or recent difficult life events.

Black Rock City has something for everyone — not just the partiers or electronic music lovers.

Myth #5: Burning Man 2023 was “Fyre Fest 2.0.”

Muddy campground at Burning Man

Anneta Konstantinides/Business Insider

When Burning Man got hit with an unprecedented storm during the weeklong event in 2023, many of the headlines that followed were, honestly, kind of ridiculous.

As the gates closed and attendees were asked to shelter in place for three days, rumors abounded that we were catching Ebola or trench foot or resorting to cannibalism (I mean, come on).

When we were allowed to leave Black Rock City after the weather improved, many news outlets said everyone made a mad dash to “escape.”

Truth: Most Burners stuck it out and showed that Burning Man is about community spirit.

Cleaning moop at Burning Man

Anneta Konstantinides/Business Insider

Was it a bit of a bummer that we couldn’t bike around to all the incredible camps Burning Man has to offer for the last three days? Totally. But we still made the best of things when the storm hit and completely changed our trip.

My camp continued to throw nightly dance parties with live DJ sets, and there were so many stories of people helping each other through the storm — from making 100 quesadillas for those who were stuck on a bus to whipping up grilled cheese sandwiches on the dance floor for our neighbors.

The celebrities may have fled Burning Man, but we were all still there to clean and celebrate after the storm.

The post I went to Burning Man for the first time. Here are 5 things everyone gets wrong about the event. appeared first on Business Insider.

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