A man was left “horrified” after noticing that there was something very wrong with the slice of pizza he was eating and took to social media to share his experience.
The disgusted diner, who is based in the United Kingdom and requested that we omit his name from the story, told Newsweek: “I’d taken the bite and when I tried to chew it [I] knew something was wrong, spat it out and saw it.”
When it comes to our favorite foods, few things compare to a good pizza. A 2023 Harris Poll of 2,000 U.S. adults saw pizza named as America’s most popular food, with 21 percent of respondents ranking it top, ahead of steak (16 percent) and hamburgers (13 percent).
Maybe that’s why there was such a vociferous response when a picture showcasing the remnants of this particular pizza slice was posted to Reddit by the diner under the handle u/Pancakeferret.
“Bought pizza from Asda and thought the crust was a bit chewy,” he wrote, alongside a picture of the pizza, with an unidentified blue material protruding from the crust. “I thought it was gum at first but looks like a hairnet?”
The post blew up, earning over 11,000 upvotes and many comments from similarly unimpressed pizza lovers. “Well that’s super nasty,” one Reddit user wrote while another added: “I probably wouldn’t eat there again.”
According to the Reddit user, who will be referred to by the moniker David for the remainder of this story, this unsettling discovery was made on July 16. He was at home that day and about to tuck in to an oven pizza purchased from the Asda supermarket in Clayton Green, Chorley.
“I was initially confused when I couldn’t chew through the pizza, then horrified when it felt like chewing gum,” David said. “I feared the worst and I just wanted to gag when I saw what it was. It looks like either an unused hairnet, beard snood or a bit of cloth.”
David isn’t entirely sure how something like this happened. “I assume it fell in the dough when making it and didn’t notice,” he said. “The original response email referenced a yoghurt so clearly just a copy and paste response.”
David called Asda out on the error, and it has since been rectified.
An Asda spokesperson told Newsweek: “We’ve apologised to…for the service he has received, which falls short of the standards we expect, and have offered him a gesture of goodwill. While we’ve not received any similar complaints about this product, we’ve asked…to return it so we can investigate this with our supplier to understand how this happened.”
Asda in the U.K. was previously a wholly owned subsidiary of Walmart, until it was acquired by the Issa brothers and TDR Capital in 2020. Walmart retains a 10 percent minority stake.
Ultimately, David hopes the episode brings about a change and that Asda will learn to “actually take complaints seriously.”
“In this instance that could have a serious choking hazard,” he said.
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