Summary
- Golden Goose premiered its first-ever skateboarding film: Hold On: Enjoy the Ride, It Never Ends
- Skaters Cory Juneau, Keegan Palmer, Rune Glifberg, and Evan Mock all star in the film, directed by Erik Bragg and Chris Gregson, and complete with additional photography by Arto Saari
- The film premiered at New York City’s Flower Shop last week
A key player in the skateboarding space since the early 2000s, it’s hard to believe Golden Goose is just now putting out its first-ever skate film. Arriving 25 years after the brand’s launch comes Hold On: Enjoy the Ride, It Never Ends – a starry homage to the world of skate as well as the brand’s legacy that was undoubtedly worth the wait.
Directed by Erik Bragg and Chris Gregson, the first skate film from Golden Goose is centered around the 2024 Copenhagen Open and features additional photography from legendary skater and photographer Arto Saari.
Starring skaters include Golden Goose Global Brand Ambassadors and Olympic medalists Cory Juneau and Keegan Palmer, as well as Rune Glifberg and Evan Mock. A captivating foray into the visual space for the skatewear outfitter, Hold On follows the cast of skaters throughout the streets of various European cities, paying tribute to the culture and community forged through the sport.
Take a closer look at the film in the gallery above.
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