Name: Cloud x FKA shoe
Release Date: June 26
Where to Buy: On
FKA twigs first teamed up with On for the captivating “The Body Is Art” campaign, envisioning an enchanting ode to mixed-movement mediums and the beauties of challenging traditional training norms. The duo is expanding upon that sentiment, continuing to explore the ease of movement in another striking new shoot, debuting its first-ever full-length collection complete with both apparel and footwear.
Informed heavily by twigs’ versatility as an artist and performer, both the Jordan Hemingway-shot campaign (complemented by additional surreal moving images Zeel Free) and the collection’s pieces themselves emphasize fluidity and versatility.
“I live a busy and varied life, often moving between training, meetings, and studio sessions in a single day. I wanted to create pieces that could move with me through those shifts – pieces that feel sensual and strong, and reflect all the different sides of who I am,” said twigs in an official press release.
“This capsule collection is about feeling confident in your body and free to express yourself – whether you’re dancing, creating, or just moving through your day.”
Dancing, specifically, is what catalyzed the Cloud x FKA shoe. Crafted from woven material with a satin feel, the sneaker embodies a dance-inspired design in its sleek, lightweight form. As for the apparel, the duo delivers a neutral-toned lineup of athletic wear such as track jackets and skorts, cropped hoodies, and sports bras.
Take a look at the campaign in the gallery above. The Spring/Summer 2025 On by FKA twigs capsule collection will be available for purchase at On’s website beginning June 26.
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