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Why can’t we let Taylor Swift take a vacation?

May 25, 2025
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Why can’t we let Taylor Swift take a vacation?
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Taylor Swift performs "The Man" during the Eras Tour.
Taylor Swift performs “The Man” during the Eras Tour.

Emma McIntyre/TAS24/Getty Images for TAS Rights Management

Last month, I was browsing a newsstand’s magazine selection when the headline on an Us Weekly cover featuring Taylor Swift and Travis Kelce embracing made me laugh out loud: “Why Did They Disappear?”

I sent a photo of the cover to my friend, a fellow Swiftie, with a snarky caption: “No one can take time off anymore without getting pinged.”

The explanations for the couple’s low profile seemed so obvious: Kelce is a football player in the NFL’s offseason, while last year, Swift released her 11th blockbuster album, “The Tortured Poets Department,” and wrapped the cross-continental Eras Tour that grossed over $2 billion. One would think that would set her up nicely for a worry-free vacation, even in this economy.

Instead, Swifties are documenting each day that passes without a new Instagram post (163 as of writing) like Tom Hanks carving tally marks in “Cast Away.” This week, Swift simply liking a post on TikTok was framed as a major development and “social media comeback.” Meanwhile, WNBA star Caitlin Clark — who has publicly hung out with Swift exactly once — was asked to account for the singer’s low profile. (Clark replied that Swift and Kelce are in “vacation mode.”) Even President Donald Trump got in on the action, proudly suggesting on Truth Social on May 16 that his previous post about hating Swift was the reason she is “no longer HOT.”

The point I’d first made as a joke was starting to feel more literal. Could the public’s attitude toward Swift and Kelce’s brief, deserved retreat from the spotlight be a canary in the coal mine? Is the era of protecting work-life balance already over?

Taylor Swift is famously hard-working — but fans are still demanding more

Taylor Swift and Travis Kelce were featured on the April 14 cover of Us Weekly.
Taylor Swift and Travis Kelce were featured on the April 14 cover of Us Weekly.

Callie Ahlgrim; David Eulitt/Getty Images

In the past few years, corporate workers have proudly extolled the benefits of “quiet quitting,” “gentle Fridays,” and leaving six-figure tech jobs due to burnout. Meanwhile, Gen Z has led the charge in asserting their right to use allocated vacation and sick days without fear of being perceived as lazy or undedicated.

Swift — a self-described proud millennial, for the record — aligns more closely with the baby-boomer ethos. In a song from her latest album, she sings, “I cry a lot but I am so productive / It’s an art.” Those are not the words of a woman taking spontaneous mental health days. In fact, Swift is renowned for rarely canceling her concerts as long as she can avoid it, often performing in extreme heat or pouring rain.

One might assume that in 2025, Swifties would celebrate their idol finally taking a break after spending hundreds of hours onstage over the past two years. Instead, speculation about when Swift’s next album might arrive intensifies by the day. As many pop-culture update accounts have noted, this is Swift’s longest online hiatus since 2017, when she withdrew from the public eye ahead of releasing “Reputation.” On April 26, a fan wrote on X, “4 months without the eras tour and taylor is nowhere to be found,” paired with a gif of a hospital patient collapsing.

Us Weekly isn’t the only publication demanding answers about Swift and Kelce’s not-so-mysterious “hiatus.” Page Six published the headline, “Why Taylor Swift and Travis Kelce have suddenly disappeared from the limelight.” The tabloid is also running live updates about the singer’s supposed movements, mostly fueled by anonymous sources and X posts from Taylor Nation, the social media arm of her PR team.

Sure, Swift is a billionaire who has little in common with most Americans. But the thrust of these demands — for output, for accountability, for toothless cooperation with the hand that feeds — feels familiar.

Elon Musk, who led the newly created Department of Government Efficiency for the first three months of Trump’s second term, has dominated news cycles with surprise firings, 120-hour workweeks, and mandatory 9 p.m. all-hands meetings. (Musk has said he’s still involved with DOGE on a reduced basis.) Tesla employees — and any federal workers who have been caught in Musk’s crosshairs — are implicitly required to be logged on and locked in.

Musk isn’t alone in this mindset. In recent months, many companies have implemented strict return-to-office mandates and other structural changes that, until recently, would have been criticized as too micro-manage-y.

Under these conditions, with men like Musk and Trump setting the national tone and anxieties about staying employed reaching new highs, it’s no wonder why any time spent off the clock feels like a bubble under constant threat of popping — whether by a magazine cover questioning your disappearance or a Saturday email from HR asking for an itemized list of what you accomplished last week.

It’s ironic, though, that just last year, Swift was chastised by critics for her hyper-productivity: Releasing a 31-track album in the midst of the Eras Tour led some to decry her business tactics as excessive, greedy, and overdone. Now, after a comparatively brief stretch of laying low and playing it cool, the script has flipped. But after two decades of extreme scrutiny, Swift is well acquainted with this tightrope walk. As she sings to open her 10th studio album, “I’m damned if I do, give a damn what people say.”

The post Why can’t we let Taylor Swift take a vacation? appeared first on Business Insider.

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