Justin Bieber is stepping into the fashion world once again, this time with his new brand, SKYLRK. After months of teasing, he’s finally unveiled a first look at the label’s footwear lineup, featuring chunky sandals and sleek low-top sneakers.
The sandals arrive in six bold colorways, each with a thick, chiseled sole and covered toe design. The sneakers, on the other hand, offer a more streamlined look, revealing three standout styles so far: a beige suede pair with light teal, bubbly overlays; a neon green version with crisp white TPU and black accents; and a matte black iteration with subtle neon green details around the tongue.
But SKYLRK isn’t just about shoes. Bieber has also teased hoodies, beanies, phone cases and other streetwear-inspired basics. The brand embraces oversized silhouettes, bright colors and early 2000s nostalgia, offering a bolder aesthetic compared to his previous label, Drew House, which now leans into more neutral tones.
Bieber has been building anticipation for the brand through his personal Instagram, even inviting fans to “play for team SKYLRK.” His wife, Hailey Bieber, is also involved, recently sharing a mirror selfie in a black leather jacket she called her “favorite jacket of all time,” tagging SKYLRK in the post. While the official SKYLRK Instagram remains empty and no launch date has been announced, the steady stream of teasers hints that a full reveal is coming soon.
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