Moncler and Remo Ruffini pulled out all the stops for the Moncler Grenoble Fall/Winter 2025 runway show. The star-studded collection reveal was more than a fashion show. It follows Ruffini’s love for spectacles, as he took his audience to the Alps for picturesque mountainous winter experience.
Descending upon the French Alps for a weekend of posh fashion and aprés ski lifestyle, the Moncler experience took attendees up through the winding roads of Courchevel. Navigating the slopes on skis, snowboards and snowshoes, the experience took off in the Trois Vallées as Moncler’s “altitude as an attitude” mantra comes to life. Merging high performance with high style, the runway occurred at Courchevel Altiport, the highest airport in Europe, turning the iconic landing strip into a catwalk at 2,008 meters above sea level. Immersed into the snowy atmosphere, Moncler Grenoble channels its mountaineering roots, presenting 140 looks that drew creative inspiration from a desire to express oneself, in a unique and personal way, remaining true to one’s city style while being fully prepared for the slopes.
The new collection opened up a new world of possibility, shedding the constraints of restrictive palettes, silhouettes, and fabrics usually associated with technical winter apparel, bringing its sartorial tech approach to the forefront. Fantasy-driven winter looks that carefully align artisanal craftmanship, embroidery and embellishment with rigorous research into material, knits, techniques, surface treatments and construction innovation inform this collection. Unexpected materials like denim and canvas give a workwear aesthetic to piece, that bring the metropolis to the mountains. Ski suits and shells swarm with intricate intarsia, taking atelier savoir-faire into the realm of physical readiness while knitwear is for warmth and comfort, paired with oversized outer pieces.
Standout pieces include a Moncler Grenoble x WHITESPACE snowboard designed by snowboarding legend and global brand ambassador Shaun White. Other famous guests that arrived at the show include Adrien Brody, Anne Hathaway, Penn Badgley, Brooklyn and Nicola Peltz Beckham and more.
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