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Starlink’s subscriber growth missed. Its profits didn’t.

October 20, 2026
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Starlink’s subscriber growth missed. Its profits didn’t.
SpaceX and Tesla CEO Elon Musk looks at his phone during the inauguration of Donald Trump as the 47th president of the United States in the Rotunda of the US Capitol in Washington, DC, on January 20, 2025.
Elon Musk’s SpaceX is aiming at Verizon, AT&T, and T-Mobile. KEVIN LAMARQUE / POOL / AFP via Getty Images
  • Starlink missed on customer growth expectations. It’s still making a ton of money for SpaceX.
  • The company is leaning heavily on large customers, like governments.
  • The company acquired a spectrum provider in October. Execs said they’re targeting mobile providers.

Starlink is SpaceX’s big cash cow. And it just reported some mixed results.

On Tuesday, during the company’s earnings call, SpaceX said its satellite-internet service had 13.6 million consumer subscribers at the end of September, up 1.6 million from three months earlier. That fell short of the 14.2 million expected by Bloomberg analysts — though the company said the figure excludes hundreds of thousands of enterprise subscribers and aviation customers.

Still, Starlink is making a lot of money. Monthly consumer revenue per user rose 5% from the previous quarter, while enterprise and government revenue jumped 91% from a year earlier to $2.1 billion.

A big, important customer? Airlines. The company said that, as of the end of September, 3,800 total aircraft had been outfitted with Starlink equipment.

“Aviation remains a major growth opportunity, as we’re still early in the installation phase with many of the largest carriers worldwide,” CFO Bret Johnsen said on Tuesday’s earnings call.

SpaceX’s next venture: your phone

The company has recently focused on becoming a mobile provider.

On October 8, SpaceX announced it had agreed to buy a portfolio of low-band wireless spectrum from Grain Management. The deal gives SpaceX a key ingredient that could turn its Starlink satellite-internet provider into a direct challenger to Verizon, AT&T, and T-Mobile.

SpaceX said the spectrum would power Starlink Mobile, which it has described as a hybrid satellite-and-terrestrial network designed to work indoors, outdoors, and in cellular dead zones.

It also comes after SpaceX hinted that it saw itself as a challenger to mobile carriers during its first-ever earnings call in August. The company’s president, Gwynne Shotwell, hinted that the company was considering building a “cellular base station on basically the gear that holds the Starlink broadband dish,” rather than a ground-based system.

They said the market was worth $600 billion annually.

“I anticipate us to be able to acquire quite a few of their customers,” Shotwell said.

Read the original article on Business Insider

The post Starlink’s subscriber growth missed. Its profits didn’t. appeared first on Business Insider.

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