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Company behind ladder truck used in daring Louvre robbery releases ad spoofing $100M heist: ‘If you’re in a hurry’

October 24, 2025
in News
Company behind ladder truck used in daring Louvre robbery releases ad spoofing $100M heist: ‘If you’re in a hurry’
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They’ve got buckets of jokes.

The company that designed the ladder truck used in the daring Louvre robbery released an ad Friday spoofing the $100 million jewel heist — quipping that it’s perfect, “If you’re in a hurry.”

The German firm Bocker posted the cheeky ad on Instagram showing the bucket-truck-style lift’s ladder left propped against the French museum, helping the crooks make their weekend escape.

The ad then cheekily bragged about how the device hauls “up to 400kg of treasures at 42m per minute — as quiet as a whisper.”

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The German firm Bocker posted the tongue-in-cheek ad on Instagram.

The lift was used by masked thieves to flee the world’s most-visited museum with eight pieces of priceless historic jewelry Sunday. 

Despite quipping about how it’s lift was perfect for those “in a hurry,” video showed a pair of thieves making an almost comically slow getaway in the basket in front of  Parisians and tourists, before speeding off on waiting motorcycles.

thieves
The Louvre thieves fled the museum in a bucket of the vehicle. Alexander Kazakov

Ladder trucks are often used in Paris to move furniture through the windows of tight-squeeze homes with narrow hallways.

The company’s CEO, Alexander Bocker, struck a more serious tone when asked about the heist earlier this week.

“We were shocked that our lift had been completely misused for this robbery, as it is not approved for transporting people,” Bocker told Sky News. “And certainly not intended for burglaries.”

The post Company behind ladder truck used in daring Louvre robbery releases ad spoofing $100M heist: ‘If you’re in a hurry’ appeared first on New York Post.

Tags: heistrobberiesthe louvre
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