Zohran Mamdani’s pitch to tech CEOs

• NYC mayoral candidate Zohran Mamdani’s platform includes tax hikes on the city’s wealthiest.
• Mamdani said during Thursday’s debate that CEOs will come to NYC if the city is affordable.
• Affordability will attract the workers CEOs need to run their companies, the candidate said.

Assemblyman Zohran Mamdani, the Democratic frontrunner for the New York City mayoral race, said affordability is the key to attracting more tech CEOs to the city.

During the first debate of the campaign on Thursday evening, candidates were asked how they would convince tech leaders who are concerned about increased corporate taxes to build their companies in NYC, instead of a city like Dallas.

It’s an especially relevant question for Mamdani, the democratic socialist candidate. Part of his platform includes raising taxes on the city’s most profitable corporations (increasing the corporate tax to 11.5%) and wealthiest residents (increasing the income tax for those making more than $1 million to 2%) to fund public services, such as affordable transportation and universal childcare.

Mamdani didn’t address his tax hike proposals in his answer, but instead leaned on his affordability agenda and said CEOs will come if prospective employees can afford to live in the city.

“We are going to make this city more affordable, so the workers who want to work at those companies can actually be able to do so,” the candidate said. “And we’re going to ensure that this city continues to be one where we see businesses opening and also stay open.”

Several times during the debate, Mamdani was pushed to reconcile his progressive agenda — which include rent freezes and tax hikes — with the prospect of leading a city that is not only the financial capital of the world, with several hundred thousand millionaires, but also a city where 1 in 4 residents live in poverty, according to a recent study by Columbia University’s Center on Poverty and Social Policy.

“New York City is the global headquarters of the finance industry,” Melissa Russo, a New York-based journalist and one of the moderators of Thursday’s debate, said. “How would you be the mayor of Wall Street and the DSA?”

Mamdani said he wants to generate wealth for all New York residents and that the current system has pushed the city towards its current poverty rate.

The candidate said small business owners and the workers are being “pushed out by corporate greed, by private equity, and by the politics that refused to fight for them.”

Behind closed doors, Mamdani has engaged with some of the city’s tech elites. In July, the candidate participated in a fireside chat in Midtown Manhattan that had about 200 startup founders and venture capitalists in attendance, Business Insider’s Melia Russell reported.

Some attendees said they were struck by Mamdani’s pragmatism.

“He’s engaging even though he knows that many people in the room don’t agree with a number of his positions,” venture capitalist Kevin Ryan, who moderated the fireside chat, told Business Insider. “I will give him credit for reaching out.”

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