President Donald Trump‘s support among Latinos is cracking on the economy, a poll has shown.
According to a survey by Equis and Data for Progress, 63 percent of Latino voters disapprove of Trump’s handling of the economy, while 34 percent approve, making Trump’s approval rating net on this issue -29 points.
Why It Matters
Latino voters are a key voting block who traditionally lean Democratic. According to Pew Research Center, Trump increased his share of Latino voters from 36 percent in 2020 to 48 percent in 2024, making this demographic key to his electoral success.
Meanwhile, Trump’s popularity has fluctuated in the first months of his term in the Oval Office. Securing votes from all states in the nation will be important when voters head to the midterms in November 2026.
What To Know
Equis and Data for Progress surveyed 1,614 Latino voters from July 7 to July 17. The poll had a margin of error of +/- 2 percentage points.
It found that overall, the proportion of Latinos who approve of Trump generally has declined from 38 percent in May to 35 percent in July.
In terms of the economy, 29 percent said they have trouble meeting expenses and only one in ten said they lived comfortably.
It also found that 19 percent used to think Trump was a good businessman but have changed their mind.
Broader polling has been similarly negative. According to a YouGov polling for U.K. newspaper The Times, the proportion of people who disapprove of Trump’s job performance has increased from 52 percent in April to 57 percent in July.
A survey conducted by Quantus Insights from July 21 to July 23 among 1,123 registered voters showed his rating stands at 47 percent, while 50 percent disapprove.
However, other polls are more positive. One suggested that the proportion of college-educated voters who approve of the president’s job performance has increased since June. His approval rating has increased among liberals in the past month.
What People Are Saying
Equis co-founder and CEO Stephanie Valencia told MSNBC: “The biggest takeaway from this research is that neither party should assume they have Latinos in their pocket one way or another. We’re seeing a third of Trump voters tell us they aren’t set on voting for a Republican in next year’s midterm elections, but we’re also seeing increased cynicism about both parties among key swing voters. Republicans shouldn’t assume they’ll hold onto all the Latino voters Trump gained in November, and Democrats shouldn’t assume that lower Trump approval will transfer altogether into increased support for them.”
She added: “Biden defectors took a chance on Trump, in part, because they were looking for relief from their economic challenges. But Trump has yet to deliver on his promises to lower the cost of living, so today, half of Biden defectors disapprove of Trump’s job overall and of his handling of the economy. Democrats will need to offer Latinos a proactive vision for lowering the cost of living and build back their credibility and trust with Latino voters.”
Esteban, a 22-year-old Texas Republican told The New York Times: “My biggest concern is the cost of just basic needs. In the time that I’ve started working, going to school, I’ve seen the prices of everything jump up. I voted for Donald Trump initially because he promised to help the working class, but from what I’ve been seeing, I don’t think we’re anywhere close to seeing any benefit from the policies.
What Happens Next
Trump’s approval rating will likely fluctuate throughout his presidency. The midterm elections take place in November 2026.
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