Summary
- Born X Raised launches its first collaboration with the New York Yankees and Mets, in partnership with Fanatics
- The collection features apparel blending iconic MLB logos with Born X Raised’s signature Old English branding
- Shot across New York, the campaign includes local creatives like Va$htie, The Kid Mero and CJ Wallace, capturing the city’s energy
Born X Raised has just revealed an exciting new collaboration with New York’s iconic MLB teams — the Yankees and the Mets — marking the brand’s first-ever partnership with either franchise. Developed in collaboration with Fanatics, the drop bridges the gap from West Coast to East Coast, honoring the brand’s roots while embracing New York’s legendary baseball culture.
Shot throughout New York, the campaign features an impressive lineup of local creatives and cultural figures, including Meyhem Lauren, POST, Max EFRT, Va$htie, The Kid Mero, CJ Wallace (son of The Notorious B.I.G.), Wiki, Kunle Martins, Bert Krak and Calisthenic Prince — capturing the energy of the city with authenticity and grit.
From T-shirts to caps, the collection covers all bases. Standout pieces include graphic tees stamped with the Born X Raised logo in Old English alongside the New York Yankees or Mets logos, appearing prominently on both the front and back. Rendered in monochromatic tones and classic navy, the pieces balance a streetwear edge with timeless sports heritage.
The true challenge — and triumph — of the collection lies in how Born X Raised interprets the essence of New York baseball, seamlessly infusing their signature style while respecting the iconic imagery of both teams. It’s a thoughtful blend of sport and culture, made for fans on both sides of the diamond. The collection is available at 12 p.m PST exclusively on the Born X Raised and Fanatics sites.
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