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Amazon Prime Day Deals 2025: Editor-Approved Beauty & Style Picks

July 9, 2025
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Amazon Prime Day Deals 2025: Editor-Approved Beauty & Style Picks
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Updated July 9 at 6:58 a.m. We’re now on day two of the best Prime Day deals of 2025. Amazon’s annual sales event kicked off yesterday and, for the first time ever, spans four days—running through Friday, July 11 (or while supplies last). Outside of Black Friday, this is when you’ll find the deepest discounts of the year on fashion, tech, beauty, kitchen, and home goods—on products like the Dyson Airwrap and vacuums, the Oura ring (on sale for the first time), Apple Airpods, Ugg boots, Tory Burch sunglasses, the Laneige lip mask, and so much more.

The best Prime Day deals of 2025, at a glance

  • Best Prime Day Deal Overall: Dyson Airwrap Origin Multi-Styler & Dryer, $500 $400 (20% off)
  • Best Prime Day Beauty Deal: CosRx Snail 96 Mucin Power Essence, $25 $13 (48% off)
  • Best Prime Day Tech Deal: Apple Watch Series 10, $399 $299 (30% off)
  • Best Prime Day Clothing Deal: Levi’s 501 ’90s Jeans, $98 $73 (25% off)
  • Best Prime Day Dress Deal: Zesica Spaghetti Strap Dress, $56 $40 (20% off)
  • Best Prime Day Shoe Deal: Ugg Classic Short II Boots, $190 $135 (29% off)
  • Best Prime Day Bag Deal: Coach Dinky Bag, $295 $168 (43% off)
  • Best Prime Day Kitchen Deal: Vitamix 5200 Blender, $500 $350 (30% off)
  • Best Prime Day Home Deal: Dyson V8 Plus Cordless Vacuum, $470 $300 (36% off)

It’s a miraculous period—and chaotic, with thousands of sales that start and stop at all hours. And considering that this is Amazon Prime Day’s 10th anniversary, there are even wilder markdowns than usual. To help you navigate the thousands of deals that start and stop at all hours, the Glamour shopping team is curating the Prime Day sales actually worth your time (and wallet). Just be sure you’re an Amazon Prime member—and if you’re not, sign up for a free trial so you can receive these exclusive deals. (More tips on how to navigate Prime Day here).

Below, find the very best Prime Day 2025 sales, including some of the lowest prices on trendy clothing, buzzy beauty tools, and TikTok-viral kitchen gadgets. We’ll be updating this page with the best deals and details for the rest of the week, so check back frequently. Let’s go!

Jump to: Clothing deals | Dress deals | Shoe deals | Bag deals | Sunglasses deals | Beauty deals | Hair care deals | Tech deals | Kitchen deals | Home deals | Shopping tips

Best Prime Day clothing deals

There’s no shortage of wardrobe staples and fashion trends on sale on Amazon; look hard enough and you’ll find everything from chic sunglasses to a unique quilted jacket for under $50 each—plus, designer finds for as much as 40% off. Swipe up for everything your closet is missing—these deals are too good to pass up.

Courtesy of brand

Lillusory Striped Cardigan

$37 $26 (30% off)

Amazon

Courtesy of brand

Levi’s 501 ’90s Jeans

$98 $74 (24% off)

Amazon

Courtesy of brand

Prettygarden Vest Top

$43 $34 (21% off)

Amazon

Courtesy of brand

Pavoi 14K-Gold-Plated Sterling-Silver Post Earrings

$15

Amazon

Courtesy of brand

ASTR the Label Julietta Dress

$164 $74 (55% off)

Amazon

Courtesy of brand

Potili Short-Sleeve Denim Shirt

$40 $34 (15% off)

Amazon

Courtesy of brand

Zaful Crochet Bikini Set

$37 $30 (19% off)

Amazon

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The Drop Noa Trench Coat

$60 $50 (17% off)

Amazon

Courtesy of brand

Madewell Darted Barrel-Leg Jeans

$148 $111 (25% off)

Amazon

Courtesy of brand

Opcakm Cropped Floral Quilted Jacket

$45 $19 (58% off)

Amazon

Read moreThe Prime Day Fashion Deals Glamour Editors Are Actually Shopping

Coach bags, Madewell jeans, Adidas sneakers—the gang’s all here!

By Jake Henry Smith

Best Prime Day dress deals

You can never too many dresses (well, probably not anyway)—especially not when they’re so affordable. Some of our favorite summer dresses on Amazon are discounted today and ready for the next wedding on the calendar or lunch with friends.

Courtesy of brand

Zesica Spaghetti Strap Dress

$56 $40 (29% off)

Amazon

Courtesy of brand

Free People Sweet Nothings Midi-Dress

$168 $120 (29% off)

Amazon

Courtesy of brand

BWQ Puff-Sleeve Minidress

$40 $32 (20% off)

Amazon

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The Drop Luna Scoopneck Linen Maxidress

$80 $64 (20% off)

Amazon

Courtesy of brand

Merokeety Boho Maxidress

$50 $32 (36% off)

Amazon

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Shy Velvet Linen Maxidress

$40 $32 (20% off)

Amazon

Best Prime Day shoe deals

There are excellent markdowns on some of the biggest shoe trends of 2025 right now. We’re adding to cart these playful mesh ballet flats, cozy Ugg boots, versatile white sneakers from Adidas and Veja that pair effortlessly with dresses and jeans, and Katie Holmes-approved Franco Sarto mules. Scoop them up while sizes are still in supply.

Courtesy of brand

Ugg Classic Short II Boots

$190 $135 (29% off)

Amazon

Courtesy of brand

Rihero Mesh Ballet Flats

$46 $29 (37% off)

Amazon

Courtesy of brand

Adidas VL Court 3.0 Sneakers

$75 $56 (25% off)

Amazon

Courtesy of brand

Veja V-90 O.T. Sneakers

$145 $76 (48% off)

Amazon

Courtesy of brand

Franco Sarto Marlina Mules

$115 $66 (43% off)

Amazon

Courtesy of brand

VorisVina Strappy Thong Sandals

$50

Amazon

Read more5 Summer Trends I’m Shopping on Sale for Prime Day

Polka dots, shell jewelry, boho dresses…

By Jake Henry Smith

Best Prime day bag deals

Amazon is coming through with some great bag deals—Coach, JW Pei, Kate Spade, and a bunch of other top brands are on markdown. If you’ve been waiting for the right moment to grab that work tote or cute little clutch, this is it.

Courtesy of brand

Coach Dinky Bag

$295 $168 (43% off)

Amazon

Courtesy of brand

JW Pei Lily Shoulder Bag

$79 $63 (20% off)

Amazon

Courtesy of brand

Kate Spade Grace Shoulder Bag

$298 $201 (33% off)

Amazon

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Kate Spade Bleecker Saffiano Leather Tote

$258 $155 (40% off)

Amazon

Best Prime Day sunglasses deals

You’ll always need more sunglasses to style with different outfits, toss in a tote, or keep in the car as a backup. With deals on Ray-Ban, Tory Burch, and tons of other brands, it’s an excellent time to snag a new pair.

Courtesy of brand

Tory Burch Horn Sunglasses

$99 $63 (36% off)

Amazon

Courtesy of brand

Sojos Small Retro Oval Sunglasses

$20 $13 (35% off)

Amazon

Courtesy of brand

Michael Kors Monte Carlo Oval Sunglasses

$140 $114 (19% off)

Amazon

Courtesy of brand

Ray-Ban Jackie Ohh Sunglasses

$191 $93 (51% off)

Amazon

Best Prime Day beauty deals

So many editor-approved skin care and hair care tools and products that almost never go on sale are currently discounted. But you’ll have to act fast, since there’s no telling when the discounts will dry up. We spy price drops on the cult-favorite Laneige lip mask, Sunday Riley retinol serum, staple Crest teeth-whitening strips, and Korean skin care products like hydrating CosRx snail mucin serum (48% off!). You know what to do.

  • Courtesy of brand
  • Original video from Jenifer Calle testing Laneige Lip Sleeping Mask

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Laneige Lip Sleeping Mask

$24 $17 (29% off)

Amazon

  • Courtesy of brand
  • Tested and reviewed by Glamour commerce writer Alanna Martine Kilkeary

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Sol De Janeiro Brazilian Bum Bum Cream

$48 $38 (21% off)

Amazon

Courtesy of brand

Crest 3D Whitestrips Professional Effects

$46 $30 (35% off)

Amazon

  • Courtesy of brand
  • Original photo courtesy of Glamour senior commerce editor Jenifer Calle

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CosRx Snail 96 Mucin Power Essence

$25 $13 (48% off)

Amazon

Courtesy of brand

La Roche-Posay Toleriane Double Repair Face Moisturizer

$24 $18 (25% off)

Amazon

  • Courtesy of brand
  • Original photo from Jenifer Calle testing Neutrogena Hydro Boost Water Gel

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Neutrogena Hydro Boost Water Gel with Hyaluronic Acid 1.7 oz

$27 $15 (44% off)

Amazon

  • Courtesy of brand
  • Original photo from Alanna Martine Kilkeary testing Hero Cosmetics Mighty Patch The Original

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Hero Cosmetics Mighty Patch The Original

$22 $18 (18% off)

Amazon

  • Courtesy of brand
  • Original photo from Alanna Martine Kilkeary testing Supergoop! Unseen Sunscreen SPF 50

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Supergoop! Unseen Sunscreen SPF 50

$38 $30 (21% off)

Amazon

Vital Proteins Collagen Peptides

$51 $36 (29% off)

Amazon

Courtesy of brand

Sunday Riley Good Genes All-in-One Lactic Acid Treatment

$122 $85 (30% off)

Amazon

Courtesy of brand

Obagi Nu-Derm Foaming Gel

$49 $37 (24% off)

Amazon

Courtesy of brand

Medicube Zero Pore Pads 2.0

$31 $15 (52% off)

Amazon

More Prime Day beauty deals:

  • La Roche-Posay Pure 12% Vitamin C Serum, $33 $25
  • Innisfree Daily UV Defense SPF 36, $18 $13
  • Medicube Collagen Overnight Wrapping Peel Off Facial Mask, $19 $13
  • Summer Fridays Tinted Lip Butter Balm, $26 $24
  • Waterpik Cordless Advanced 2.0 Water Flosser, $100 $60
  • Zimasilk 100% Pure Mulberry Silk Pillowcase, $25 $20
  • BIODANCE Bio-Collagen Real Deep Mask, $19 $13

Best Prime Day hair care deals

Year after year, some of the most sought-after Prime Day deals are on hair care products that typically veer expensive. This includes the Dyson Airwrap, which Glamour shopping editor Malia Griggs (me, hi) says is a game-changer for her styling routine. It’s 20% off right now—a discount you won’t find outside of Cyber week. Its competitor, the Shark blow-dryer brush, is $100 off, too. We’re also eyeing markdowns on our editor-recommended RevitaLash eyelash growth serum, laser hair-removal device, bikini trimmers, and on shampoos for thinning hair and curly hair.

  • Courtesy of brand
  • Original video of Malia Griggs testing Dyson Airwrap Complete

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Dyson Airwrap Origin Multi-Styler & Dryer

$500 $400 (20% off)

Amazon

Courtesy of brand

RevitaLash Advanced Eyelash Conditioner (3.5 ml)

$152 $116 (24% off)

Amazon

$152

Revitalash

Courtesy of brand

Nutrafol Women’s Balance Hair Growth Supplements

$88 $70 (20% off)

Amazon

$88 $70 (20% off)

Nutrafol

  • Courtesy of brand
  • Original video by Glamour reviewer Alanna Martine Kilkeary using Shark FlexStyle Air Styling & Drying System

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Shark FlexStyle Air Styling & Drying System

$350 $249 (29% off)

Amazon

Courtesy of brand

Revlon One-Step Hair Dryer Brush and Styler

$56 $30 (46% off)

Amazon

Courtesy of brand

Dyson Supersonic Origin Hair Dryer

$380 $300 (21% off)

Amazon

Courtesy of brand

Meridian The Trimmer Original

$50 $30 (40% off)

Amazon

Courtesy of brand

Braun IPL Skin i·Expert, at Home Laser Hair Removal

$380 $285 (25% off)

Amazon

Courtesy of brand

Vegamour Gro Serum

$64 $45 (30% off)

Amazon

Courtesy of brand

Olaplex Hair Perfector No. 3 Repairing Treatment

$30 $21 (30% off)

Amazon

More Prime Day hair care deals:

  • Grande Cosmetics GrandeLASH-MD Lash Enhancing Serum, $68 $48
  • Kerastase Genesis Strengthening Nutri-Fortifiant Shampoo, $46 $37
  • Colour Wow Extra Strength Dream Coat, $32 $22
  • Philips Norelco Multigroom 7000 Series, $80 $55
  • Olaplex No. 6 Bond Smoother, $40 $21

Read moreThe Dyson Airwrap Is Worth the Hype—Especially on Sale

It’s more than worth the splurge.

By Malia Griggs

Best Prime Day tech deals

If you’re in the market for noise-canceling headphones, you’re in luck: Editor-loved options from Apple and Beats are currently 40% and 51% off, respectively. Seriously, don’t face your next flight without them. You could stop there—but why, when the coveted Oura Ring is on Prime Day sale for the first time ever? Find additional tech deals on Alexa-enabled Amazon devices like Kindles and smart speakers.

Courtesy of brand

Oura Ring 4

$349 $297 (15% off)

Amazon

Courtesy of brand

Apple Watch Series 10

$399 $279 (30% off)

Amazon

Courtesy of brand

Apple AirPods Pro 2

$249 $149 (40% off)

Amazon

Courtesy of brand

Amazon Kindle Paperwhite

$277 $189 (32% off)

Amazon

Courtesy of brand

Beats Solo 4 Headphones

$200 $98 (51% off)

Amazon

Courtesy of brand

Garmin Vívoactive 5

$300 $195 (35% off)

Amazon

Courtesy of brand

Logitech MX Master 3S Wireless Mouse

$120 $95 (21% off)

Amazon

Courtesy of brand

Apple iPad Air (11-inch)

$599 $479 (20% off)

Amazon

Courtesy of brand

Amazon Echo Dot

$50 $32 (36% off)

Amazon

Courtesy of the brand

Apple Pencil (2nd Gen.), White

$129 $107 (17% off)

Amazon

More Prime Day tech deals:

  • Sonos Beam Gen 2 Soundbar, $499 $369
  • Amazon Fire TV Stick 4K, $50 $25
  • Samsung Galaxy Tab A9, $220 $133
  • Theragun Mini, $200 $160
  • Sonos Era 100, $199 $179
  • Fitbit Charge 6, $160 $100
  • Sony WH-CH520 Wireless Headphones, $60 $38

Read moreThe Oura Ring Is on Sale for the First Time Ever

I’ve had mine for three years and couldn’t imagine life without it.

By Malia Griggs

Best Prime Day kitchen deals

Of course, some of the best Amazon Prime Day deals are on kitchen appliances. Now’s the time to stock up on the basics like toilet paper and Tupperware, but more importantly, you’ll want to lock down that Le Creuset Dutch Oven (while it’s 30% off), Vitamix blender (30% off too), or Ninja air fryer you’ve had on your wish list for months. Also on major markdown today? A countertop ice maker that makes drive-through-level nugget ice and a compact coffee maker that doubles as an espresso machine.

Courtesy of brand

Instant Pot Duo 7-in-1 Electric Pressure Cooker

$110 $80 (27% off)

Amazon

Courtesy of brand

Le Creuset Enameled Cast Iron Signature Round Dutch Oven

$420 $295 (30% off)

Amazon

Courtesy of brand

Owala FreeSip Insulated Stainless Steel Water Bottle

$30 $25 (17% off)

Amazon

Courtesy of brand

Ninja Foodi 6-in-1 FlexBasket Air Fryer

$200 $150 (25% off)

Amazon

Courtesy of brand

GE Profile Opal 2.0 Ice Maker

$599 $429 (28% off)

Amazon

Courtesy of brand

Stasher Reusable Silicone Storage Bags (Set of 4)

$66 $53 (20% off)

Amazon

Courtesy of brand

Nespresso VertuoPlus Coffee and Espresso Machine

$219 $143 (35% off)

Amazon

Courtesy of brand

KitchenAid Classic Series Stand Mixer (4.5-qt.)

$400 $300 (25% off)

Amazon

Courtesy of brand

Ninja NC300 Creami Ice Cream Maker

$230 $200 (13% off)

Amazon

Courtesy of brand

Our Place Always Pan

$125 $98 (22% off)

Amazon

More Prime Day kitchen deals:

  • Instant Pot Duo 9-in-1 Multicooker, $140 $70
  • Keurig K-Slim Single Serve K-Cup Pod Coffee Maker, $150 $80
  • Stanley Quencher H2.0 Tumbler (40 oz.), $45 $25

Best Prime Day home deals

Some of the best Prime Day deals are on home stuff—yep, even the not-so-glamorous basics like laundry detergent and storage bins. But the real excitement? The big-ticket items. We’re seeing major discounts on Dyson vacuums (almost 40% off the hard-working V8 stick vac), air purifiers, and iRobot Roomba robot mops that do the dirty work for you. There are also solid markdowns on popular air conditioners like the stylish Windmill and the beautiful Hatch Restore sunrise alarm clock.

Courtesy of brand

Dyson V8 Plus Cordless Vacuum

$470 $300 (36% off)

Amazon

Courtesy of brand

Hatch Restore 3 Alarm Clock and Sound Machine

$170 $140 (18% off)

Amazon

$170

Nordstrom

Courtesy of brand

iRobot Roomba Vac Robot Vacuum (Q0120)

$250 $200 (20% off)

Amazon

Courtesy of brand

Windmill Air Conditioner

$550 $449 (18% off)

Amazon

Courtesy of brand

Dyson Purifier Cool Purifying Fan TP07

$650 $350 (46% off)

Amazon

Courtesy of brand

Purple Harmony Pillow

$239 $191 (20% off)

Amazon

More Prime Day home deals:

  • Dyson V15 Detect Plus Vacuum, $750 $569
  • Coway Airmega Air Purifier, $230 $155
  • Black+Decker Dustbuster, $70 $32
  • ZINUS 12 Inch Green Tea Memory Foam Mattress, $300 $249

How to save big on Amazon Prime Day

Our team of shopping editors have been reporting on the two-day sale (now four-day) since it first began on July 2015. These are our tips to help you shop the event:

  • Try a free Amazon Prime membership: If you’re not already a member, give it a free trial during this time. It’s one of the best ways to get exclusive discounts.
  • Check competing retailers: Although it’s an exclusive Amazon event, other retailers run their own concurrent sales. Check out major retailers like Nordstrom, Walmart, Target, and more to compare prices.
  • Save your picks: It can feel very overwhelming to shop the sheer amount of deals. Use the Amazon app to your advantage. Create lists by clicking on the heart icon and curating your shopping list. This way, it’s easier to hop online and navigate exactly what you want to shop that day.
  • Check out Amazon products: The best deals we’ve seen are the ones for Amazon’s own products, such as its Fire TV products, Kindle e-readers, Echo speakers, and more. If you’re in the market for smart home devices, this is the best time of the year to shop. Just be aware that some discounts will only be available to Prime members.

The post Amazon Prime Day Deals 2025: Editor-Approved Beauty & Style Picks appeared first on Glamour.

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