All the Early Prime Day Deals of 2025 That You Can Shop Right Now

Summer is settling in—time to get into the best Prime Day deals of 2025. Amazon’s annual shopping bonanza is fast approaching, and early deals on beloved brands are already hitting. While we still don’t know exactly when it’ll be (more on that below), we’re not letting that stop us from getting our plans in place. Care to join us?

Amazon Prime Day usually takes place during the second or third week of July, and we have no reason to assume it’ll move this time around. It’s traditionally the best time of year to snag steep markdowns on fashion, beauty, tech, and home goods; outside of Black Friday, markdowns like these rarely come around. And considering this is the event’s tenth anniversary, we’re expecting even wilder discounts than usual. Brands like Dyson, Coach, Olaplex, Sol de Janeiro, Madewell, Apple, and Ninja are often included—and a few of them are already on sale a month ahead of schedule.

Below, find the very best early Prime Day sales of 2025, including generous discounts on trendy clothing, beauty must-haves, and viral kitchen gadgets. We’ll be updating this page with deals and details as they roll in, so check back frequently. Now let’s go shopping!

The best early Prime Day deals of 2025, at a glance

The Chic Sunnies: Sojos Small Retro Oval Sunglasses, $20 $13 (36% off)
The Trendy Jeans: Madewell Barrel-Leg Jeans, $148 $120 (19% off)
The Designer Bag: Coach Cassie Crossbody 17, $250 $183 (27% off)
The Hair Tool: Dyson Supersonic Nural Hair Dryer, $500 $400 (20% off)
The Popular Earbuds: Apple AirPods Pro 2, $249 $169 (32% off)
The Viral Gadget: Ninja Creami Ice Cream Maker, $230 $200 (13% off)

Best early Prime Day fashion deals

There’s no shortage of wardrobe staples and fashion trends on Amazon; look hard enough and you’ll find everything from chic dresses to barrel jeans. Right now, you can snag a summery number and a sleek trench for under $50 each, plus designer finds from Ganni and Coach for as much as 30% off. Pick up everything your current closet is missing below—the early deals are too good to pass up.

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Grace Karin Floral Boho Dress

$60 $48

Amazon

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Ganni Frill Collar Shirt

$195 $137

Amazon

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The Drop Noa Trench Coat

$60 $45

Amazon

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Madewell Darted Barrel-Leg Jeans

$148 $120

Amazon

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Coach Cassie Crossbody 17

$250 $183

Amazon

Courtesy of brand

Sojos Small Retro Oval Sunglasses

$20 $13

Amazon

Best early Prime Day beauty deals

So many editor-approved skin-care and hair-care products that almost never go on sale are currently discounted. But you’ll have to act fast, since there’s no telling when the discounts will dry up. We already spy a $100-off Dyson hair gadget, plus a body-hair trimmer, one of our favorite men’s colognes, and Insta-famous sunscreen for way cheaper than usual. You know what to do.

Courtesy of brand

Dyson Supersonic Nural Hair Dryer

$500 $400

Amazon

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Manscaped The Lawn Mower 5.0 Ultra

$110 $93

Amazon

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Sunday Riley Good Genes Glycolic Acid Treatment

$85 $72

Amazon

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Armani Beauty Acqua di Giò Eau de Toilette

$120 $84

Amazon

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Mario Badescu Facial Spray Collection

$24 $21

Amazon

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Vacation Classic Sunscreen Spray (3-Pack)

$57 $46

Amazon

Best early Prime Day home & tech deals

If you’re in the market for noise-canceling headphones, you’re in luck: Editor-loved options from Apple and Sonos are currently 32% and 27% off, respectively. Seriously, don’t face your next flight without them. You could stop there—but additional deals on Dyson air purifiers, Amazon smart speakers, and TikTok-famous kitchen gadgets are so good that you shouldn’t put your credit card away just yet.

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