Alberto E. Rodriguez/Getty Images for CinemaCon
Jamie Lee Curtis knows it may seem odd that she’s done so many commercials considering she’s, well, Jamie Lee Curtis.
The actor made her name in hit films and franchises including “Halloween,” “True Lies,” “Freaky Friday,” and “Knives Out” and won an Oscar in 2023. She has also appeared in commercials for Hertz rental cars in 1988, and was a spokesperson for L’EGGS Pantyhose in 1996. In 2010, she started working with the food company Dannon to promote Activia yoghurt.
Curtis told Sunday’s episode of “60 Minutes” she did the commercials “for the most part, because they allowed me to stay home with my kids. I am an imperfect working mom. Because no working moms are perfect.”
She and her husband, Christopher Guest have two children, Ruby and Annie Guest, aged 28 and 37.
Referring to being a working mother, Curtis continued: “We make it look good, we think we’ve done it, but the truth is we feel badly, but I know how much time away from them I spent in pursuit of my own creativity.”
Movies can often take months to shoot, whereas commercials typically take less time and don’t require those involved to be on location for a long period of time.
It’s not the first time Curtis has discussed her brand deals. In 2021, she appeared on “The Kingcast,” where she said it was difficult being away from her family while shooting movies.
“It’s the reason that I sold yogurt that makes you shit for seven years. Part of the reason why I’ve done commercials… I’ve been doing commercials for a very, very, very long time partially so I can ameliorate all of that distance from my family. It allowed me to earn money and stay home,” she said.
She’s not the only celebrity who has opened up about managing a side hustle with family in mind.
In 2023, “Modern Family” star Sofia Vergara appeared on “Hart to Heart,” where she explained that her motivation in starting her own beauty lines and working with brands like Schwarzkopf was to provide for her family.
She said: “I always wanted to create something for me, for my son, for my family. I went from living in Columbia, from a lot of problems, to living in the United States and I wanted to take care of all of them, I wanted to make money.”
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