It seems like even superstar celebrities aren’t immune to recession fears and want a side hustle.
While beauty brands have been the avenue du jour for A-listers who want another venture (think: Rihanna, Lady Gaga, Selena Gomez, Ariana Grande, and now SZA), the market is saturated, so celebrities are looking elsewhere to make an extra buck (or a few million).
Now, the grocery aisle might be the new red carpet. Here are six of the most interesting celebrity food brands you can buy today.
Dolly Parton wants you to have your cake and eat it, too — and not just from 9-5. The music legend has teamed up with Duncan Hines (CAG) to release boxed mixes for cakes, cookies, brownies, biscuits, etc.; frostings; frozen pies and frozen meals; and more — including a bottle of syrup shaped like a guitar.
Glen Powell is going from Top Gun to top condiments. The breakout movie star teamed up with Walmart (WMT) to launch organic, non-GMO takes on classic sauces — ketchup, mustard, mayo, and BBQ sauce — as part of his plan to sauce up your screen time and your life.
Jennifer Garner has a farm. E-I-E-I-O. The actress is a co-founder of Once Upon a Farm, which sells clean baby food and kids snacks — in refrigerated pouches, frozen meals, oat bars, and pantry snacks.
WAP: Whip and Pour. Cardi B’s Whipshots are canisters of vodka-infused whipped cream that come in flavors such as vanilla, mocha, caramel, strawberry, and lime. And they’re strong, too: 10% alcohol, so you can whip it real good.
I’m in love with the shape of… your hot sauce bottle? Ed Sheeran launched hot-sauce brand Tingly Ted’s to be the “ketchup of hot sauces” and go on everything. There are two flavors: tingly and xtra tingly.
Tom Hanks’ coffee brand is all about giving back. Hanx for Our Troops is designed to support those who have served America — past and present — and their families by giving 100% of its net profits to organizations that provide critical support and resources. The company offers grounds, pods, and coffee sticks in one flavor: a strong and smooth “First Class Joe.”
The post From boozy whipped cream to Dolly Parton-approved cake mixes, 6 leading celebrity food brands appeared first on Quartz.