Bell Media‘s Crave is reviving Project Runway Canada with a 10-episode order.
The fashion competition has set Coco Rocha as host and judge, with Jeanne Beker joining the judging panel.
Production for the reality TV series is in collaboration with Fashion at The Creative School, Toronto Metropolitan University. Filming is set to begin this summer, and the series will debut on Crave later this year.
“Canada’s fashion culture and industry deserves to be celebrated, and this is the perfect moment to spotlight homegrown designers,” said Carlyn Klebuc, General Manager, Original Programming, Bell Media. “Project Runway is already an iconic franchise, and we can’t wait to give it a distinctly Canadian twist.”
Michela DiMondo, EVP, International Distribution, Fremantle Canada, said: “We are delighted to be working with our partners at Bell Media to launch Project Runway Canada. Project Runway has had a profound effect on the fashion industry and is known globally for launching careers. We can’t wait to see Project Runway Canada open doors for some of the country’s most inspiring fashion designers in this international renowned fashion series”.
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Project Runway Canada is based on the Fremantle format created by Eli Holzman in 2004. The reality competition was first adapted for Canadian audiences in 2007 and last aired in 2009 after two seasons.
“Fashion at The Creative School, Toronto Metropolitan University, is thrilled to collaborate on Project Runway Canada, an exciting initiative that supports the development, visibility, and long-term success of fashion in Canada. As the country’s leading fashion school, we’re proud to contribute our expertise and facilities in downtown Toronto to help spotlight Canadian talent and strengthen the creative industries,” said Joseph Medaglia, Chair, Fashion at The Creative School, Toronto Metropolitan University.
Project Runway Canada’s revival comes after U.S. cable channel Freeform ordered Season 21 of the competition.
Project Runway Canada is produced by Bell Media Studios. Jennifer Couke and Michelle Crespi are Executive Producers. Coco Rocha also serves as Executive Producer. Charles Falzon, Dean, The Creative School, Toronto Metropolitan University, is Executive Producer. Nicholas Vasil is Series Producer.
For Bell Media and Crave, Justin Stockman is Executive Producer; Danielle Pearson is Senior Production Executive; Rachel Goldstein-Couto is Head of Development; Heather Williamson is Senior Manager, Media Content Development; Sarah Fowlie is Head of Production; and Carlyn Klebuc is General Manager. Justin Stockman is Vice President, Content Development & Programming for Bell Media; Dave Daigle is Vice President, Local TV, Radio & Bell Media Studios; and Stewart Johnston is Senior Vice-President, Content & Sales, Bell Media.
For Fremantle, Michela Di Mondo is Executive Vice President and Executive Producer, and Nadia Paulos is Senior Director, Distribution Operations.
Casting is now open, and designers are invited to apply here.
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