EXCLUSIVE: Roku is partnering with multihyphenate actor, writer, and producer Alan Chikin Chow to bring his No. 1 YouTube series Alan’s Universe to The Roku Channel. This is the first time that the popular creator’s content will be available outside of YouTube, expanding his reach to The Roku Channel’s U.S. households with approximately 145 million people.
The move will take Alan’s Universe to the stratosphere, the creator/star’s series already counting north of 80M subs on YouTube with a 50 billion overall channel view reach. Alan’s Universe will be available on The Roku Channel in the U.S., Canada, Mexico and the U.K. today, March 24.
Deadline interview Chow and the stars of Alan’s Universe –Chelsea Sik, Michelle Park and Haven Everly on Crew Call last year.
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Alan’s Universe is a high school anthology series about love, friendships, and heart. The series follows Alan and his classmates who face off against bullies and villains, emerging victorious through the power of love.
“Alan Chikin Chow is part of the first wave of big creators online who are moving their content to Roku. With Alan’s Universe, Roku continues to be at the convergence of digital and connected TV as online creators find more expansive audiences” Roku Media’s Head of Content David Eilenberg tells Deadline.
“With Alan’s Universe, Alan delivers universal time-tested themes in a fresh way. The series is a modern teenage version of classic soap opera storytelling which has resonated for every generation. Alan has built a massive following, and Roku couldn’t be happier to be part of that larger universe,” added Eilenberg.
“There is no question that creator-produced content like ‘Alan’s Universe’ is just as popular as traditional television series and movies, especially among younger audiences, who are increasingly streaming AVOD,” said Jennifer Vaux, Vice President, Content Acquisition & Programming, Roku Media. “We’re committed to curating a streaming experience that our millions of viewers want to watch and look forward to working with Alan’s team to further build upon his incredible reach.”
“We are thrilled to bring our universe to new platforms, expanding our reach to an even wider audience,” said Chow. “This venture with Roku marks an exciting step forward in the new era of creator-driven scripted content, and we’re proud to be at the forefront of this evolution – where bold storytelling and digital innovation redefine what’s possible in entertainment.”
Chow counts over 100 million followers and more than 50 billion views across his smash-hit content. He is the #1 YouTube Shorts creator and regularly rakes in 1 billion views per month. His YouTube channel, at over 85 million subscribers, boasts a larger YouTube following than BTS and regularly charts as the #1 Highest-Viewed Channel in the Country. Currently featured on both Forbes Top Creators 2024 and Rolling Stone’s 25 Most Influential Creators of 2024, Chow continues to lead weekly charts as the most-viewed YouTube channel in the United States. In 2023, Chow launched his scripted series Alan’s Universe to rave fan reception, with over 700M views across the series. He recently opened his own 10,000-square-foot production studio space in Los Angeles, which currently houses all production for the smash-hit series.
The Roku Channel is available to stream for free — no subscription or sign-up required. Audiences can watch it on Roku devices or TVs, and it’s also easily accessible online at TheRokuChannel.com and on iOS and Android devices, Amazon Fire TVs, Samsung TVs, and Google TVs and other Android TV OS devices.
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