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Home Lifestyle Design

Giorgetti and Maserati Join Forces for Milan Design Week 2025

February 26, 2025
in Design, News
Giorgetti and Maserati Join Forces for Milan Design Week 2025
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Italian brands Giorgetti and Maserati are teaming up for the 2025 Milan Design Week, presenting two unique interior design pieces that merge the worlds of high-end furniture and automotive. This collaboration celebrates Italian savoir-faire, innovation and the pursuit of perfection.

Rooted in shared values of meticulous attention to detail and timeless elegance, Giorgetti and Maserati have created a design dialogue that captures the harmony of nature and mythology. Maserati’s iconic trident, a symbol of Neptune, serves as a central theme, inspiring Giorgetti’s new collection, which draws from the dynamic forces of the sea and wind.

The Giorgetti Maserati Edition debuts with two sophisticated pieces: the Lorelei armchair and the Teti pouf/storage unit. The Lorelei armchair, inspired by the mythical siren, features sculptural contours reminiscent of waves and an enveloping structure similar to Maserati’s refined car seats. It comes available in three finishes: fully upholstered in leather, leather with a flexible wood insert, or lacquered with a wood accent.

Meanwhile, the Teti pouf/storage unit, named after the shape-shifting sea nymph, mirrors Maserati’s signature exhaust styling in its base. It comes in two versions: a plush pouf upholstered in fabric or leather and a storage unit with a transparent glass vessel top. The piece exemplifies Giorgetti’s artisanal mastery, offering a balance of function and aesthetic appeal.

Designed under the artistic direction of Giancarlo Bosio and Klaus Busse, the Giorgetti Maserati Edition is not just a co-branding initiative but a fusion of identities. As Giorgetti CEO Giovanni del Vecchio explains, the collection embodies a shared ethos rather than a standalone project.

Details on pricing and availability have yet to be shared at the time of writing.

The post Giorgetti and Maserati Join Forces for Milan Design Week 2025 appeared first on Hypebeast.

Tags: MaseratiMilanMilan Design Week
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