The best jewelry brands do more than accessorize—they elevate, transform, and complete any outfit. As a jewelry designer, I know firsthand how the right piece of jewelry can take even the simplest look to the next level. The designers and labels below embrace this layered approach.
While iconic luxury jewelry brands like Cartier, Bulgari, and Tiffany & Co. set the standard, newer designers like Mejuri are redefining the industry with high-quality craftsmanship and accessible price points. Lab-grown diamonds and gemstones have also surged in popularity, offering sustainable and ethically sourced alternatives. Beyond everyday essentials, statement pieces like chokers and bold gold hoops, are perfect for expanding your jewelry collection.
Whether you’re searching for a personalized Valentine’s Day gift, high-quality diamond engagement rings, or stylish everyday pieces, these brands are setting jewelry trends while prioritizing sustainability and ethical sourcing—so you can give (or receive) something truly special.
Glamour’s Top Jewelry Picks:
- Best Gift for Valentines Day: Mejuri
- Best for Day-to-Night: JennyBird
- Best for Personalized: Tiny Tags
- Best for Handmade: KELM
- Best for Lab-Grown Diamonds: Brilliant Earth
- Best for Unique Engagement Rings: Wwake
Mejuri
- Behind the brand: Trendy yet minimalist jewelry that’s fairly priced. Its pieces are crafted mostly from 14k solid gold, responsibly sourced diamonds, sterling silver, and 18k gold vermeil.
- Why we love it: Mejuri is known for offering pieces that look much more expensive than they are, which is probably why celebs and their stylists are so drawn to the brand. (From Selena Gomez to Hailey Bieber, Meghan Markle, and Olivia Rodrigo, they’ve all worn something from Mejuri.) Show someone special how much they mean to you with a mini heart they can wear close to their heart. After all, diamonds may be a girl’s best friend, but a thoughtful gift is priceless.
- Price range: Popular earrings begin at $38. You’ll find classic giftable bracelets and necklaces like this single diamond starting at $68.
Mejuri Lab Grown Sapphire Emerald Cut Studs
Mejuri
Mejuri Mini Heart Pavé Diamond Necklace
Mejuri
Gorjana
- Behind the brand: You’ve likely seen Gorjana pieces out in the wild on everyone from Selena Gomez to (NBD) Michelle Obama. The brand’s known for both gold-plated and 14k gold zodiac coin pendants, birthstone chains, pearl chokers, and alphabet bracelets.
- Why we love it: Ideal for layered pieces and budget-friendly gifts (including engraveable and personalized gifts that are great for teens and tweens). Heart-inspired pieces are the perfect way to celebrate love—there’s no symbol more meaningful than one that comes from the heart.
- Price range: Gold-plated styles start at $50.
Gorjana Amour Helium Heart Ring
Gorjana
Gorjana Amour Heart Huggies
Gorjana
Catbird
- Behind the brand: Dainty, stackable jewelry made almost entirely from recycled gold and diamonds, as well as select pieces from female designers. The company is woman-run, and each piece is hand-crafted, packaged, and shipped from its Brooklyn studio to minimize its carbon footprint.
- Why we love it: Brides rave about its vintage-inspired wedding bands and engagement rings, while the adorable charms and personalized name bracelets make it the perfect destination for thoughtful gifts that add that extra special touch.
- Price range: Start at $36 for 14k gold ball stud earring, and you can find ring sets for $50.
Catbird Tiniest Gold Key Charm
Catbird
Catbird Tiniest Gold Name Bracelet
Catbird
Jenny Bird
- Behind the brand: Canadian Jenny Bird launched her namesake brand in 2008; she first focused on handbags but pivoted to jewelry design in 2010, and most recently added sunglasses to the mix.
- Why we love it: For the cool girl who loves to mix metals and wear bold everyday pieces, Jenny Bird has exactly what she’s looking for.
- Price range: Styles start at $80, with most averaging around $120 to $150.
Jenny Bird Dane Bangle Set
Jenny Bird
Jenny Bird Mini Florence Earrings
Jenny Bird
Ana Luisa
- Behind the brand: New York City–based brand Ana Luisa is known for its trendiness and affordability, compared with its competitors. Its water-resistant, hypoallergenic, tarnish-proof jewelry is a great pick for anyone with sensitive skin.
- Why we love it: Ana Luisa has it all: delicate chain necklaces, sculptural hoops, initial bracelets, statement rings, and more. It’s the perfect place to find thoughtful gifts for the women in your life—and yourself—without breaking the bank. We love that they offer a two-year warranty on purchases, which is a big plus for dainty jewelry. The Pebble necklace has been a key accessory trend among Glamour readers, and stackable rings make a great gift to expand her jewelry collection.
- Price range: Prices start at $39
Ana Luisa Clover Ring
Ana Luisa
Ana Luisa Pebble
Ana Luisa
Kate Spade
- Behind the brand: Kate Spade made its name in handbags during the ’90s before expanding into clothing, shoes, jewelry, and more.
- Why we love it: Like its handbag designs, the brand’s offerings are classic, not super pricey, and—best of all—pure fun, ranging from a sparkly martini necklace to funky floral statement earrings to more timeless personalized pieces. Glamour’s editor-favorite “Heart of Gold” bangle has been updated with sparkling crystals, perfect for helping her shine this Valentine’s Day.
- Price range: Styles start at $32 and are mostly under $100.
Kate Spade Set in Stone Hinged Gold Bangle
Kate Spade
Kate Spade Bursting Blooms Pendant
Kate Spade
Aurate
- Behind the brand: Founded by Sophie Kahn and Bouchra Ezzahraoui, this New York City jewelry brand cuts out the middlemen to provide elegant pieces at more accessible prices than traditional retail.
- Why we love it: Aurate prioritizes sustainability without compromising on design or quality; it uses both plated and solid recycled gold and ethically sources its diamonds (all adhere to the Kimberley Process), pearls, and semiprecious gemstones. Gift a Toi et Moi ring featuring both of your birthstones, or a timeless tennis bracelet that she’ll cherish forever.
- Price range: Thin hoop earrings start at $40, with necklaces coming in around $200 to $400, and fine jewelry in the low thousands.
Aurate Toi et Moi Gemstone Classic Ring
Aurate
Aurate Lab Grown Green Emerald Tennis Bracelet
Aurate
Monica Vinader
- Behind the brand: The name Monica Vinader might make you think of the royals, as both Kate Middleton (who’s worn the Siren earrings, below) and Meghan Markle (a fan of the bracelets) have been spotted wearing its pieces. But there’s a lot more to Monica Vinader than being a palace favorite: In 2020 the brand made a turn toward sustainability and began prioritizing materials like recycled sterling silver and recycled gold vermeil—as well as sustainably sourced diamonds, gemstones, and pearls. Some designs also have a “product passport,” allowing you to trace the origins of the piece.
- Why we love it: Easy-to-style, on-trend jewelry—like this freshwater pearl necklace with a mini heart—or a heart ring to complement her stack. Plus, if you’re in California or New York, there are two Monica Vinader piercing studios where you can get even more personalized.
- Price range: Single huggie earrings start around $28.
Monica Vinader Heart Stacking Ring
Nordstrom
Monica Vinader Mini Heart Freshwater Pearl Necklace
Nordstrom
Jennifer Zeuner
- Behind the brand: With a stacked roster of celebrity fans—Jennifer Lopez, Jennifer Coolidge, America Ferrera, Selena Gomez, Hailey Bieber, Hailey Bieber again (and again)—you’ve no doubt seen a JZ piece without realizing it. The brand’s been around since 2005 and is best known for its layering chains and hoops crafted out of gold vermeil, sterling silver, 14k yellow-gold-plated silver, or solid 14k yellow or white gold.
- Why we love it: The brand designs elevated and fun pieces like trendy chokers, but also elevated everyday pieces like these huggie hoops dazzled in diamonds.
- Price range: Pieces start around $100.
Jennifer Zeuner Ella 14k Huggies
Jennifer Zeuner
Jennifer Zeuner Chara Romy Choker
Jennifer Zeuner
Stone & Strand
- Behind the brand: Nadine McCarthy Kahane started Stone & Strand in 2013, when she was getting her MBA at Wharton.
- Why we love it: This woman-run brand is dedicated to creating ethically sourced, high-quality jewelry that’s meant to be cherished and passed down. An engraved ring, for instance, will be a timeless keepsake she’ll treasure for years.
- Price range: Piercing earrings for $75, stud earrings for $100, and investment pieces starting in the low thousands.
Stone and Strand Bow Nouveau Signet Ring
Stone and Strand
Stone and Strand Lab-Created Diamond Drop Earrings
Stone and Strand
Astrid & Miyu
- Behind the brand: Connie Nam launched her brand in 2012, offering pieces inspired by the art and architecture of London, where she lives. Today, Astrid & Miyu is best known for its ear stacks, but it creates celeb-beloved bracelets, necklaces, anklets, and piercing jewelry, too.
- Why we love it: The brand’s designs feel modern yet sweet. They have something for everyone, including chunky, star-studded hoops, tiny, twinkling studs you can sleep in, or matching earring and ring sets that elevate her jewelry collection.
- Price range: Pieces start at $40 for a single piercing earring and go up to over $840 for solid gold gift sets.
Astrid and Miyu Garnet Serpent Climber Studs
Astrid and Miyu
Astrid and Miyu Garnet Serpent Wave Ring
Astrid and Miyu
GLDN
- Behind the brand: Chrissy Lavdovsky founded GLDN with only $50 in her pocket and an Etsy storefront. The brand’s mission is to tell stories through jewelry, with an emphasis on the brand’s artisan collection.
- Why we love it: 90% of GLDN’s metals are recycled, and sourced ethically, and 10% of their profits are donated to organizations that promote freedom, mental wellness, and more. Gift her a pair of hoops she can wear daily, or a personalized birthstone necklace for a special touch.
- Price range: Charms start at around $18, and you can shop bracelets and necklaces for $50-$100.
GLDN Fluted Huggie Hoops
GLDN
GLDN Birthstone Bead Necklace
GLDN
Tiny Tags
- Behind the brand: Founder Melissa Clayton was inspired by motherhood when she created Tiny Tags as a way to proudly incorporate her children’s names into her everyday wardrobe.
- Why we love it: Most necklaces are customizable and can incorporate one or more names of your kids, pets, and loved ones. We particularly love how custom you can get when shopping, whether you’re looking for a locket necklace or a piece to commemorate a special date.
- Price range: Most pieces will run you around $100-$500, with a few ranging between $1,200 and $1,400 depending on the material.
Tiny Tags Mama’s Rings
Tiny Tags
Tiny Tags Square Mini Locket Necklace with Pavé Jump Ring
Tiny Tags
KELM
- Behind the brand: Leilani McQuay, Glamour’s shopping producer and a former fashion buyer, channeled her passion for jewelry making into KELM, a curated line of necklaces, earrings, and eyewear chains featuring organic pearls, cowrie shells, and multicolored beads.
- Why we love it: McQuay is not only self-taught, but every piece is hand-crafted and made to order. If she’s in her gemstone era, surprise her with a pair of natural turquoise earrings. For a timeless touch, a pearl bracelet is always a perfect choice.
- Price range: Start at $65 for earrings.
KELM Mateo Earrings
KELM
KELM Marfa Bracelet
KELM
Pavoi
- Behind the brand: Made from recycled metals, this jewelry brand is a Glamour reader favorite for its low prices and sought-after styles that look just like higher-end brands like Mejuri.
- Why we love it: Its staple pieces come in trendy styles, like hoop earrings, chunky chain bracelets, and stackable rings, that are perfect for everyday wear. These friendship bracelets are the perfect gift for you and your bestie. Plus, you can easily shop this jewelry on Amazon.
- Price range: Prices start at $13.
PAVOI Oval Cubic Zirconia Love Ring
Amazon
PAVOI 14K Friendship Bracelets
Amazon
Kendra Scott
- Behind the brand: Kendra Scott offers everyday pieces, and in 2017, it launched the Kendra Cares Program, bringing customizable jewelry to pediatric hospitals nationwide.
- Why we love it: #BamaRushTok revived brand popularity and remains in conversations due to its philanthropy. A portion of annual sales supports women and youth in health, education, and entrepreneurship. For a fun Valentine’s gift for her, choose a necklace with pink lips or a personalized piece like a birthstone ring.
- Price range: A single earring starts at $25, while signature pieces, such as this 20th-anniversary 14k gold necklace, begin at $4,000.
Kendra Scott Cailin Gold Crystal Band Ring in Red Crystal
Kendra Scott
Kendra Scott Lips Gold Pendant Necklace in Hot Pink Mother-of-Pearl
Kendra Scott
STUDS
- Behind the brand: Cofounder and CEO Anna Harman saw the need for a modern and updated ear piercing experience for teens and adults, and partnered with Lisa Bubbers to create what we know today as STUDS. The brand has over 20 studios in the US, and brings the fun back into ear piercings—tugging at the nostalgic heartstrings of those of us millennials who remember getting our first ear piercings at Claire’s. STUDS is similar, but totally grown up.
- Why we love it: STUDS piercing services are hygienic, safe, and affordable, while their jewelry line strikes the perfect balance between trendy and timeless. Plus, all of their piercing jewelry is made with implant-grade metals, making it ideal for sensitive ears. Any cool girl on your list would love a mismatched pack of studs to mix up her ear game.
- Price range: Prices range between $20 and $100, depending on if you get single studs, pairs, or sets.
Studs Chained Pavz Huggie X CZ Stud
Studs
Studs Micro CZ Flatback Stud
Studs
Kinn
- Behind the brand: Founder and CEO Yoon Jennie crafts modern heirlooms from ethically sourced gemstones and mostly recycled solid 14k gold. If you have any older but still cherished gold jewelry lying around, you can work with the brand’s KinnCycle program to custom-create a new design or send your pieces in to melt down in exchange for store credit.
- Why we love it: You’ll find Art Deco-esque, investment-worthy pieces here that you’ll want to pass down. If she loves timeless pieces for everyday wear, surprise her with high-quality jewelry she’ll cherish daily.
- Price range: Prices start around $110 for small gold earrings and go into the thousands for bespoke pieces.
Kinn Classic Huggie Earrings
Kinn
Kinn Mia Link Chain Bracelet
Kinn
Wwake
- Behind the brand: This fine jewelry brand was founded in 2013 by New York–based designer Wing Yau, who studied sculpture at the Rhode Island School of Design. Its designs feel truly special—often dainty from afar, but playful and fresh up close. Celeb cool girls like Rihanna, Emma Watson, and Zoë Kravitz agree.
- Why we love it: It’s incredibly creative, blending opals, pearls, and diamonds into striking, ethereal designs that are truly one-of-a-kind. Wwake is also the perfect place to find an engagement ring for someone who wants something modern, unexpected, and still full of romance
- Price range: Prices range from $68 for a single wisp earring up into the thousands.
Wwake Mirrored Triad Earring
Wwake
Wwake Dome Ring
Wwake
Martha Calvo
- Behind the brand: Miami-based Martha Calvo launched her namesake jewelry label in 2006, incorporating multicolored crystal and enamel beads, freshwater pearls, and vibrant hand-painted prints into her designs.
- Why we love it: Jewelry that adds an instant serotonin boost to your wardrobe. Gift her a key accessory for 2025—whether it’s a bag charm or a statement piece like a sparkling ear cuff.
- Price range: Items start around $100, with necklaces costing around $200 to $300.
Martha Calvo Pave Double Cuff
Martha Calvo
Martha Calvo Heart Bag Charm
Martha Calvo
HART Jewelry
- Behind the brand: Founded in 2016 by American jewelry designer Hart Hagerty, HART Jewelry strives to boost your mood with high-quality pieces that remind you of your milestones and values. HART also has an in-house philanthropy program called MIDA, which is an annual fundraiser for the Hamida Patrick Cancer Fund at MUSC Hollings Cancer Center in Charleston, SC.
- Why we love it: Their signature charm bracelets and necklaces make a thoughtful gift for yourself, your mom, or your BFF to celebrate special milestones. Or, treat her to a pair of bold statement earrings.
- Price range: Charms start at around $40, while bracelets and necklaces can run you around $100-$350.
HART Brushed Party Harty Earrings
HART
HART Love & Fear Coin Charm
HART
Angara
- Behind the brand: The focus of Angara is on gemstones. Instead of selecting a gem after choosing a jewelry style, you shop with the gemstone in mind before selecting the style or setting.
- Why we love it: The brand lets you play designer, which is pretty cool. You’re not limited to just a couple of emerald options; you can customize your piece from a huge selection of gemstones. Want an oval-cut garnet tennis bracelet or ruby halo earrings ? Angara’s got you.
- Price range: Prices vary depending on customization.
Angara Classic Oval Garnet Tennis Bracelet
Anagara
Angara Round and Pear Ruby Halo Leverback Earrings
Angara
Monica Rich Kosann
- Behind the brand: Monica Rich Kosann, a renowned black-and-white fine art photographer, founded her company in 2003, specializing in various collections like jewelry, image cases, frames, and evening bags.
- Why we love it: From lockets to bracelets, each piece is customizable—perfect for celebrating life’s milestones or gifting someone special on your Valentine’s Day list.
- Price range: A sterling silver ring necklace starts at $60, while availability for their $36,500 Marilyn pavé bracelet needs to be confirmed with a call.
Monica Rich Kosann Luck Ruby Poesy Bracelet
Shop Now
Monica Rich Kosann Petite Slim 18k Gold Heart Locket Necklace
Monica Rich Kosann
David Yurman
- Behind the brand: Another #BamaRushTok name you’ll hear bandied about in #OOTD videos is David Yurman, a heritage brand founded in 1980 that’s become iconic for its gently twisting cable motif. Celebs such as Scarlett Johansson and Sofia Richie Grainge are among the brand’s many fans.
- Why we love it: Its designs are handsome, classic, and make for an ideal keepsake gift that your loved one (or you!) can wear year after year—and then pass down. It’s perfect for anyone who loves mixing metals and appreciates high-quality jewelry.
- Price range: Prices range in the hundreds to thousands.
David Yurman Crossover Two Row Rotating Ring
David Yurman
David Yurman Madison Toggle Chain Necklace
Shop Now
James Allen
- Behind the brand: Since 2006, James Allen has swayed the diamond jewelry world, educating buyers and offering an array of customizable engagement rings and ready-to-wear options.
- Why we love it: Packed with affordable handmade diamonds, gemstones, and metals, this brand is the perfect choice for an engagement ring—or just to spoil her with a little extra sparkle.
- Price range: Prices range from $90 for smaller items like rings to $56,782 for a lab-created diamond mesh necklace, with an average of around a few hundred dollars.
James Allen 14K Yellow Gold Thin Pavé Set Diamond Wedding Ring
James Allen
James Allen 14K Yellow Gold Graduated Diamond Necklace
James Allen
Sirciam Jewelry
- Behind the brand: Founded by a husband and wife team, Christopher and Mai, Sirciam Jewelry is a luxury boho brand based in Los Angeles. They’re known for their signature signet rings and craftsmanship, and their pieces are inspired by interconnectedness, mythology, and magic.
- Why we love it: The rings are handcrafted and feature a variety of stunning gemstones, from opal, to topaz, diamonds, and more. If she loves bohemian-style jewelry, these designs are perfect for her.
- Price range: Pieces start at $700 and range up to $4,000 and over, depending on gemstones and materials.
Sirciam Rose Cut Diamond Eternity Band
Sirciam
Sirciam Horoscope Necklace
Sirciam
Brilliant Earth
- Behind the brand: Guided by sustainability, Brilliant Earth surpasses industry norms with its Beyond Conflict Free Diamonds, chosen for their ethical and environmentally responsible origins.
- Why we love it: We’re obsessed with Camila Morrone’s debut collection, and this ring and heart pendant necklace speak “I love you” without saying a word.
- Price range: We’re partial to these new pearl earrings for everyday wear at a reasonable $95, but saving up will be necessary to afford this luxe diamond necklace at $79,950.
Brilliant Earth Sonora Diamond Bridal Set
Brilliant Earth
Brilliant Earth Heart Shaped Tube Pendant
Brilliant Earth
Diamond Nexus
- Behind the brand: 1215 Diamonds, a subsidiary of Forever Companies, specializes in crafting engagement jewelry using exclusively lab-grown diamonds, excluding mined ones.
- Why we love it: Special pieces like these Palazzo stud earrings are crafted so beautifully, they look like real diamonds—yet this version is priced at just $675.
- Price range: Silver huggies begin at $70, while their most expensive piece, a 10-carat lab-grown tennis bracelet, is priced at $11,700.
Diamond Nexus Palazzo Stud Earrings
Diamond Nexus
Diamond Nexus 9 Stone Bezel Set Bracelet
Diamond Nexus
Vrai
- Behind the brand: Vrai diamonds are grown in an energy-efficient foundry in the Pacific West, then cut and polished by master cutters. The shopping process for engagement rings is specific enough to satisfy even the pickiest among us—start by selecting your shape, then your type of band (plain or pavé).
- Why we love it: The brand has several collaborations under its belt, including with designers sold at Dover Street Market, Balmain, and Amanda Hearst Rønning. You’re sure to find the engagement ring of her dreams.
- Price range: Starts around $650.
Vrai The Floating Split Band Pear Engagement Ring
Vrai
Vrai The Signature Bezel Oval Engagement Ring
Vrai
The post 29 Best Jewelry Brands for Every Budget, Trend and Style in 2025 appeared first on Glamour.