A former executive at Beast Industries sued the social media production company founded by the YouTube star MrBeast on Wednesday, accusing company leaders of sexual harassment and pregnancy discrimination.
In the federal lawsuit, which was filed in the Eastern District Court of North Carolina, Lorrayne Mavromatis, who was hired in 2022 as head of the company’s Instagram team, said the company had fostered a widespread culture of demeaning female employees that extended to its figurehead, MrBeast, whose real name is Jimmy Donaldson. The suit names MrBeast’s production companies as defendants.
Ms. Mavromatis says in the suit that the company’s former chief executive James Warren, who is Mr. Donaldson’s cousin, made inappropriate comments about her appearance and tried to arrange meetings alone with her at his home. The suit said that Mr. Warren also told her that Mr. Donaldson refused to work directly with her because “her appearance had a certain sexual effect” on him. She said that Mr. Warren also dismissed her complaints about a “male client’s unwelcome advances toward her,” telling her she should be flattered by the attention.
A number listed for Mr. Warren hung up when reached for comment for this story on Wednesday and did not respond to further calls or a text.
Beast Industries, which is based in Greenville, N.C., and has over 700 employees, denies the claims, Gaude Paez, a representative for the company, said in an email. The lawsuit is “built on deliberate misinterpretations and categorically false statements,” Ms. Paez said, adding that the company had “extensive evidence” to rebut the claims.
Ms. Mavromatis said in the lawsuit that other male employees would tell women to “shut up” in meetings or laugh at and mock contestants on MrBeast’s show “Beast Games” when they complained about not having access to period products.
Ms. Mavromatis said that when she complained about the incidents and work environment to human resources in 2023, she was demoted to a smaller role as social media manager in the company’s merchandise department.
In early 2025, when Ms. Mavromatis became pregnant, she said in the suit, the company did not inform her about its maternity leave policy. When she was in the labor and delivery room of a hospital, she said that she felt she had no choice but to join a work conference call out of fear of retaliation. She said she also felt pressured to work during her maternity leave. Three weeks after Ms. Mavromatis returned from leave, she was terminated from her role despite having a strong performance track record that included being promoted twice during her first year of employment, the suit said.
Mr. Donaldson, 27, started posting on YouTube as a teenager and eventually found fame for his brand of provocative philanthropy. He has 479 million followers on the platform and is known for giving away piles of cash and extravagant prizes — like cars or a private island — but often with a catch or a challenge involved. For example, he paid a man $10,000 for every day he could stay in a grocery store. In his most popular video, contestants competed for $456,000 in a “real life” riff on the dark Netflix survival drama “Squid Game.”
When Mr. Donaldson and Amazon MGM Studios teamed up to create a new game show with a $5 million prize, thousands of people jumped at the chance to take part.
Over a dozen people who participated in the first installment of “Beast Games” told The New York Times that they had not received adequate food or medical care and that contestants had been physically injured during challenges. A spokesperson for MrBeast said at the time that the shoot “was unfortunately complicated by the CrowdStrike incident, extreme weather and other unexpected logistical and communications issues.” The spokesperson said MrBeast had started a formal review and had “taken steps to ensure that we learn from this experience.”
Later, a group of contestants filed a lawsuit again Mr. Donaldson and the show’s production companies, citing “dangerous circumstances and conditions.” At the time, a representative for MrBeast declined to comment on the lawsuit.
A third season of “Beast Games” is currently in development.
Sheelagh McNeill contributed research.
Alisha Haridasani Gupta is a Times reporter covering women’s health and health inequities.
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