
Mark Zuckerberg’s style era has hit a new high.
The Meta CEO was spotted in the front row at Prada’s Fall/Winter runway presentation on Thursday, alongside his wife, Priscilla Chan. The pair wore understated sweaters to the show, but the logo on their shoes couldn’t be missed.
They wore coordinated pairs of Prada loafers, with Chan in brown leather and Zuckerberg in classic black. Prada lists similar shoe styles on its website for $1,290 to $1,420.

It’s common for front row attendees to wear the label, and Chan and Zuckerberg don’t appear to be breaking that trend. It’s unclear whether they were dressed by Prada for the show or wore looks from their own closets.
Meta and Prada didn’t immediately respond to requests for comment from Business Insider.
“Thanks to Prada for having us in Milan!” Zuckerberg captioned an Instagram post about the event.
The couple sat a few seats down from Vogue magazine boss and fashion legend Anna Wintour as they all clapped for the brand’s presentation at Milan Fashion Week.
Zuckerberg has spent recent years solidifying himself as a fashion influencer for tech bros. From flashy watches to gold chains, his style has been a topic of discussion alongside his achievements at Meta.
The tech giant has ventured into the fashion world with its smart glasses, released in partnership with brands like Oakley and Ray-Ban, through a deal with eyewear company EssilorLuxottica. In June, CNBC reported that Meta would add Prada to its lineup of AI-powered glasses.
Zuckerberg wasn’t spotted wearing Meta’s signature specs while sitting front row.
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