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Fashion moments and status symbols you might have missed at the Super Bowl LX

February 9, 2026
in News
Fashion moments and status symbols you might have missed at the Super Bowl LX
Jay-Z and Blue Ivy Carter.
Celebrities brought their fashion A-game to the Super Bowl. Kevin C. Cox/Getty Images
  • The Super Bowl LX was held at Levi’s Stadium in California on Sunday.
  • Attendees were spotted in designer outerwear, luxury bags, and jerseys repping their favorite teams.
  • We rounded up the celebrity looks that defined this year’s game day style.

This year’s Super Bowl brought out more than just fans in jerseys, with Hollywood stars and CEOs stepping out in bold looks and status symbols that are hard to miss.

From designer outerwear to luxury bags, famous attendees brought their fashion A-game to the event.

Here are some of the standout looks from this year’s Super Bowl.

Bad Bunny

Bad Bunny at the Super Bowl.
Bad Bunny wore Zara for his Super Bowl halftime performance. Neilson Barnard/Getty Images

Bad Bunny made history as the first solo Spanish-speaking Latin artist to headline the halftime show, and he did it while dressed in Zara.

His cream outfit from the Spanish fashion retailer included a collared shirt and tie, as well as a jersey with the number 64. Later in his performance, he added a matching cream blazer to finish his look.

Travis Scott

Travis Scott.
Travis Scott wore vintage Chanel to the Super Bowl. Kevin C. Cox/Getty Images

Travis Scott arrived at the Super Bowl in vintage Chanel, rocking a cream linen baseball jersey with an interlocking CC logo. He accessorized with several gold chains, including one featuring a crucified Jesus pendant on an anchor.

He wore what appeared to be a Casio calculator watch on his wrist, and yes, his orange iPhone 17 Pro made its way into the look, too.

Travis Kelce

Travis Kelce.
Travis Kelce wore a Fear of God blazer to the Super Bowl. Kevin Mazur/Kevin Mazur/Getty Images for Roc Nation

Travis Kelce looked sharp at the game in a black double-breasted Fear of God blazer, which retails for $2,200 on SSENSE. He accessorized with a pair of Chrome Hearts Cliterally sunglasses.

Jay-Z and Blue Ivy Carter

Jay-Z and Blue Ivy Carter.
Jay-Z and Blue Ivy Carter came dressed in black for the game. Kevin C. Cox/Getty Images

Jay-Z and Blue Ivy Carter made an appearance at the game together.

The rapper wore a Roc Nation x Paper Planes x NFL Super Bowl LX black hoodie featuring the slogan “The Game Needs Me” on the front. It retails for $140 on the NFL site.

Meanwhile, his daughter rocked a black Off-White varsity bomber jacket and a Balenciaga Neo Cagole City bag in denim, which retails for $3,500 at Saks Fifth Avenue.

Tom Brady

Tom Brady.
Tom Brady wore a custom MVP varsity jacket with his name on it. Kevin Sabitus/Getty Images

Tom Brady showed up to the Super Bowl in a custom NFL MVP varsity jacket with his name on it.

He also appeared to have on a blue ceramic Audemars Piguet Royal Oak Perpetual Calendar, a watch he’s been spotted with several times before.

Brandi Carlile

Brandi Carlile.
Brandi Carlile wore Thom Browne for her pregame performance. Christopher Polk/Billboard via Getty Images

Brandi Carlile performed “America the Beautiful” at the Super Bowl pregame show while wearing a $1,790 Thom Browne cotton twill 4-Bar Unconstructed Classic Sport Coat with matching trousers.

Chris Pratt

Chris Pratt.
Chris Pratt wore a Seahawks fan jersey. Chris Graythen/Getty Images

Chris Pratt showed up for the Super Bowl in full Seahawks spirit, proudly wearing his team’s jersey. It retails for $175 on the Nike website, but is currently out of stock.

Read the original article on Business Insider

The post Fashion moments and status symbols you might have missed at the Super Bowl LX appeared first on Business Insider.

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