The Trump family’s foray into the smartphone business has seemingly hit a snag.
Months ago, Donald Trump Jr. and Eric Trump — the president’s two oldest sons — announced the creation of “Trump Mobile,” a new line of Trump-branded smartphones.
The duo made the announcement on June 16, the 10-year anniversary of President Donald Trump’s first presidential campaign launch.
Among the new company’s offerings: The T1, a gold-colored smartphone that largely resembles Apple’s iPhone and that was originally advertised as being made in the USA.
There was also the “47 Plan,” which would offer users services like unlimited texting, calling, and data, roadside assistance, and even tele-health services, all for $47.45 per month — a reference to Trump’s status as both the 45th and 47th president of the United States.
Since then, there have been some adjustments.
Within days of the launch, the “MADE IN THE USA” wording was struck from the Trump Mobile website. The phone is now simply described as “brought to life right here in the USA” and made with “American hands.”
More significantly, the company has missed its original launch date.
The phone was originally set to be released in August, according to the company’s June announcement.
A spokesperson later told USA Today that the phone would launch in October.
It’s now late November, and the Trump Mobile website simply says the phone will be available “later this year.”
Trump Mobile did not respond to Business Insider’s request for comment.
Meanwhile, Trump Mobile’s X account has laid dormant for months — the last post the company made was on August 27.
Switch to the service you deserve & keep the phone you love!
More than unlimited talk, text & data—your plan includes:
🩺💻 24/7 Telehealth
🚗🛠️ Roadside Assistance
📱🛡️ Device Protection
🌎📞 International Calling
Same phone. Same number. Way better service.… pic.twitter.com/c8V4BdJFSt— Trump Mobile (@TrumpMobile) August 28, 2025
Despite the delay in the release — and the lack of information about when the phone may be available — Trump Mobile is still accepting pre-orders for $100, with the remaining $399 charged when the phone finally arrives.
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