CASETiFY has launched its newest CONSCiOUS initiative with the world’s first fully customizable, compostable phone case.
Engineered with CASETiFY’s latest trademark material ecotify — a proprietary fusion of biopolymers, starch and bamboo — the cases are 100 percent compostable and biodegradable, ensuring users that it will leave no toxins behind. The eco-friendly alternative also protects the smartphone against drops of up to four feet thanks to its high-tensile material sourced from bamboo-based and virgin plastic-free substances.
In addition to its environment-focused features, the cases are offered in a variety of colors, namely red, pink, black, mint green, lavender and a limited edition shade of oatmeal. Users can then visit the CASETiFY Custom Studio to personalize their cases with either the original CASETiFY designs or custom engravings. All the accessories will be sold in 100 percent recyclable, plant-based packaging.
With every compostable case sold, the brand has pledged to plant a tree as part of its partnership with Earth Day Network’s Canopy Project. CASETiFY will also introduce the company’s Mission to Zero phase, which sees it relying in more energy efficient practices, reducing virgin plastic from its products and taking further steps to get rid of all plastic waste from product packaging.
“Providing our CASETiFY Community with high quality accessories will always be a priority for our brand,” CASETiFY CEO and Co-founder Wes Ng said in a statement. “Though as we look to protect our customers’ devices, we also have a responsibility to ensure our practices protect the planet. CASETiFY CONSCiOUS is a long-awaited, thoughtfully planned initiative for our company, and we’re excited to share with our customers the future of sustainable tech accessories.”
The CASETiFY CONSCiOUS collection is available for purchase now on the CASETiFY webstore starting at $35 USD.
Elsewhere in fashion, a one-of-a-kind tie-dye Supreme box logo sold for $52,000 USD.
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